Advertising Standards Authority Limited(The)
00733214
Healthy
- Current liabilities exceed current assets (-10)
- Going concern doubt noted in accounts (-10)
Details
Compliance
Last accounts
31/12/2025
full
Next accounts due
30/09/2027
Confirmation statement
Last: 11/05/2026
Due 25/05/2027
Industry
Officers
director · Since 24/04/2020
NON-EXECUTIVE DIRECTOR
BRITISH · ENGLAND · Age 60
Also on 3 other boards
director · Since 23/04/2021
MEDIA CONSULTANT
BRITISH · UNITED KINGDOM · Age 60
Also on 1 other board
secretary · Since 29/04/2022
director · Since 29/04/2022
COMPANY DIRECTOR
BRITISH · ENGLAND · Age 53
Also on 1 other board
director · Since 29/04/2022
COMPANY DIRECTOR
IRISH · NORTHERN IRELAND · Age 66
Also on 1 other board
director · Since 21/04/2023
NON-EXECUTIVE DIRECTOR
BRITISH · SCOTLAND · Age 48
Also on 1 other board
director · Since 21/04/2023
RETIRED
BRITISH · ENGLAND · Age 66
Also on 3 other boards
director · Since 26/04/2024
NON EXEC DIRECTOR
BRITISH · ENGLAND · Age 56
Also on 3 other boards
director · Since 26/04/2024
NON EXEC DIRECTOR
BRITISH · UNITED KINGDOM · Age 59
director · Since 26/04/2024
NON EXEC DIRECTOR
BRITISH · UNITED KINGDOM · Age 57
Also on 2 other boards
director · Since 01/11/2024
CHAIR PERSON
BRITISH · ENGLAND · Age 53
Also on 1 other board
director · Since 24/04/2026
BRITISH · WALES · Age 59
Also on 7 other boards
Persons with Significant Control
The Advertising Standards Board Of Finance Limited
7th Floor North, Artillery Row, London, SW1P 1RT
Reg: 1195756 · England & Wales · Company Limited By Guarantee
Notified 06/04/2016
CompanyRankvs 3197+ SIC 74909 peers70
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How is this score calculated?
Net worth compared to all companies in the same SIC code with published accounts. Top quartile earns the full 25 points.
Workforce size relative to sector peers from the most recent accounts. A larger team generally signals commercial scale.
Current assets ÷ current liabilities. A ratio above 2× earns full marks; between 1–2× scores partially; below 0.5× scores minimal points.
One point per year of operation since incorporation, capped at 15. Older companies have a proven track record.
Full 15 points when both annual accounts and confirmation statement are filed on time. Points are deducted for each overdue filing.
Risk deductions
Going concern doubt: -10 pts
Maximum score is 100. Deductions apply for insolvency history, outstanding charges, going concern doubt, or disqualified officers.
Going Concern Doubt
we have not identified any material uncertainties relating to events or conditions that, individually or collectively, may cast significant doubt on the company's ability to continue as a going concern for a period of at least twelve months from when the financial statements are authorised for issue. Our responsibilities and the responsibilities of the directors with respect to going concern are d
Key FinancialsYear ending 31/12/2025
Net Worth
£310k
Balance sheet strength
Cash
£544k
Cash in the bank
Profit Before Tax
£6k
Bottom line earnings
Net Current Assets
£380k
Working capital
Current Assets
£1.2M
Current Liabilities
£780k
Fixed Assets
£36k
Debtors
£617k
Admin Expenses
£8.6M
Profit After Tax
£7k
Tax at Year End(2024)
People Costs
Balance Sheet
EstimatesDerived
| Year | Current Ratio | Implied Profit |
|---|---|---|
| 2025 | 1.49 | +£7k |
| 2024 | 1.55 | -£79k |
| 2023 | 1.63 | +£156k |
| 2022 | 1.30 | — |
Derived from filed accounts. Not audited figures.