Back to search

Affirmative Action (U.K.) Limited

01645434

active
Private Limited Company
england wales
Companies House
Health Score
80 / 100

Healthy

30/30
Filing
10/30
Financial
40/40
Risk
  • Negative net worth (-10)

Details

WATLING CHAMBERS, WEST SUITE 214 WATLING STREET, CANNOCK, WS11 0BD
Incorporated 22/06/1982

Compliance

Last accounts

31/08/2025

micro entity

Next accounts due

31/05/2027

On track

Confirmation statement

Last: 18/07/2025

Due 01/08/2026

On track

Industry

70229
Management consultancy activities

Officers

Mr Roger John Shore

director · Since 24/07/1991

BUSINESS CONSULTANT

BRITISH · ENGLAND · Age 84

Also on 3 other boards

Mr Simon Roger Shore

secretary · Since 05/07/2005

BRITISH · ENGLAND · Age 59

Also on 11 other boards

Mr Simon Roger Shore

director · Since 25/05/2016

COMPANY DIRECTOR

BRITISH · ENGLAND · Age 59

Also on 11 other boards

Persons with Significant Control

Mr Roger John Shore

25–50% shares
25–50% votes

British · England · Age 84

Watling Chambers, West Suite, 214 Watling Street, Cannock, WS11 0BD

Notified 06/04/2016

Mr Simon Roger Shore

50–75% shares
50–75% votes

British · England · Age 59

Watling Chambers, West Suite, 214 Watling Street, Cannock, WS11 0BD

Notified 06/04/2016

CompanyRankvs 99942+ SIC 70229 peers
49

Financial strength10th percentile among SIC peers · 3/25
Employees92th percentile among SIC peers · 14/15
LiquidityCurrent ratio 0.05× · 2/20
Longevity15 years trading (max 15) · 15/15
Filing complianceAll filings up to date · 15/15
Show leaderboard
How is this score calculated?
Financial strength3/25 pts

Net worth compared to all companies in the same SIC code with published accounts. Top quartile earns the full 25 points.

Employees14/15 pts

Workforce size relative to sector peers from the most recent accounts. A larger team generally signals commercial scale.

Liquidity2/20 pts

Current assets ÷ current liabilities. A ratio above 2× earns full marks; between 1–2× scores partially; below 0.5× scores minimal points.

Longevity15/15 pts

One point per year of operation since incorporation, capped at 15. Older companies have a proven track record.

Filing compliance15/15 pts

Full 15 points when both annual accounts and confirmation statement are filed on time. Points are deducted for each overdue filing.

Maximum score is 100. Deductions apply for insolvency history, outstanding charges, going concern doubt, or disqualified officers.

Key FinancialsYear ending 31/08/2025

Net Worth

-£5k

Balance sheet strength

Cash

Cash in the bank

Net Current Assets

-£10k

Working capital

Current Assets

£569

Current Liabilities

£11k

Fixed Assets

£5k

3avg. employees

Balance Sheet

Assets less current liabilities-£5k
Prepared with CCH Software

EstimatesDerived

YearCurrent RatioImplied Profit
20250.05-£3k
20240.27-£5k
20230.12

Derived from filed accounts. Not audited figures.