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Ideation Limited

03332025

active
Private Limited Company
Companies House
Health Score
90 / 100

Healthy

30/30
Filing
20/30
Financial
40/40
Risk

No risk factors detected.

Details

20 ABBOTSWOOD ROAD, LONDON, SW16 1AP
Incorporated 12/03/1997

Compliance

Accounts

Up to date

Confirmation statement

Up to date

Industry

74909
Other professional, scientific and technical activities

Officers

Acredia Limited

secretary · Since 21/03/2002

BRITISH

Also on 12 other boards

Maureen Helen Wilsher

director · Since 12/03/2006

DIRECTOR

IRISH · ENGLAND · Age 74

Also on 1 other board

Mr Bryan Guy Wilsher

director · Since 01/12/2011

COMPANY DIRECTOR

ENGLISH · ENGLAND · Age 72

Also on 18 other boards

Persons with Significant Control

Mr Bryan Guy Wilsher

50–75% shares
50–75% votes
Appoint directors

English · England · Age 72

20, Abbotswood Road, London, SW16 1AP

Notified 06/04/2016

CompanyRankvs 1950+ SIC 74909 peers
83

Financial strength92th percentile among SIC peers · 23/25
Employees69th percentile among SIC peers · 10/15
LiquidityCurrent ratio 2.43× · 20/20
Longevity15 years trading (max 15) · 15/15
Filing complianceAll filings up to date · 15/15
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How is this score calculated?
Financial strength23/25 pts

Net worth compared to all companies in the same SIC code with published accounts. Top quartile earns the full 25 points.

Employees10/15 pts

Workforce size relative to sector peers from the most recent accounts. A larger team generally signals commercial scale.

Liquidity20/20 pts

Current assets ÷ current liabilities. A ratio above 2× earns full marks; between 1–2× scores partially; below 0.5× scores minimal points.

Longevity15/15 pts

One point per year of operation since incorporation, capped at 15. Older companies have a proven track record.

Filing compliance15/15 pts

Full 15 points when both annual accounts and confirmation statement are filed on time. Points are deducted for each overdue filing.

Maximum score is 100. Deductions apply for insolvency history, outstanding charges, going concern doubt, or disqualified officers.

Key FinancialsYear ending 31/08/2025

Net Worth

£260k

Balance sheet strength

Cash

£276k

Cash in the bank

Net Current Assets

£207k

Working capital

Current Assets

£352k

Current Liabilities

£145k

Fixed Assets

£54k

Debtors

£75k

2avg. employees

Balance Sheet

Assets less current liabilities£261k
Prepared with IRIS Accounts Production

EstimatesDerived

YearCurrent RatioImplied Profit
20252.43+£63k
20242.99+£43k
20233.09
20222.45
20212.57
20202.09
20191.79+£11k
20181.63

Derived from filed accounts. Not audited figures.