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A.L.E.R.T. Activities Limited

03836101

active
Private Limited Company
Companies House
Health Score
78 / 100

Some Concerns

30/30
Filing
10/30
Financial
38/40
Risk
  • 1 outstanding charge (-2)

Details

4 DAN Y FRON, SWANSEA, SA9 1XX
Incorporated 03/09/1999

Compliance

Accounts

Up to date

Confirmation statement

Up to date

Industry

93199
Other amusement and recreation activities

Officers

Esther Sharon Richards

secretary · Since 03/09/1999

BANK CLERK

WELSH · WALES · Age 68

Also on 9 other boards

John Raymond Lewis

director · Since 03/09/1999

RETIRED

BRITISH · WALES · Age 83

Also on 2 other boards

Mr James Thomas Moore

director · Since 03/09/1999

RETIRED

BRITISH · WALES · Age 83

Also on 5 other boards

Esther Sharon Richards

director · Since 03/09/1999

PRICING CLERK

WELSH · WALES · Age 68

Also on 9 other boards

Mrs Elsie Moore

director · Since 16/09/2018

HOUSEWIFE

BRITISH · WALES · Age 80

Mrs Barbara Elizabeth Smedley

director · Since 31/10/2022

RETIRED

BRITISH · ENGLAND · Age 85

Charges1 outstanding

charge
outstanding

JAMES THOMAS MOORE

Created 23/05/2011Registered 25/05/2011
charge
satisfied

BARCLAYS BANK PLC

Created 27/04/2001Registered 02/05/2001Satisfied 13/03/2025

CompanyRankvs 2987+ SIC 93199 peers
59

Financial strength98th percentile among SIC peers · 25/25
Employees91th percentile among SIC peers · 14/15
LiquidityNo balance sheet data · 0/20
Longevity15 years trading (max 15) · 15/15
Filing complianceAll filings up to date · 15/15
Outstanding charges -10
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2987A.L.E.R.T. Activities Limited
69
How is this score calculated?
Financial strength25/25 pts

Net worth compared to all companies in the same SIC code with published accounts. Top quartile earns the full 25 points.

Employees14/15 pts

Workforce size relative to sector peers from the most recent accounts. A larger team generally signals commercial scale.

Liquidity0/20 pts

Current assets ÷ current liabilities. A ratio above 2× earns full marks; between 1–2× scores partially; below 0.5× scores minimal points.

Longevity15/15 pts

One point per year of operation since incorporation, capped at 15. Older companies have a proven track record.

Filing compliance15/15 pts

Full 15 points when both annual accounts and confirmation statement are filed on time. Points are deducted for each overdue filing.

Risk deductions

Outstanding charges: -10 pts

Maximum score is 100. Deductions apply for insolvency history, outstanding charges, going concern doubt, or disqualified officers.

Key FinancialsYear ending 30/09/2025

Net Worth

£995k

Balance sheet strength

Cash

£2k

Cash in the bank

Net Current Assets

-£152k

Working capital

Current Assets

—

Current Liabilities

£154k

5avg. employees+1

Balance Sheet

Assets less current liabilities£1.1M
Prepared with IRIS Accounts Production

EstimatesDerived

YearImplied Profit
2025-£4k
2024+£259
2023-£8k
2022+£1.1M
2021-£3k
2020-£8k

Derived from filed accounts. Not audited figures.