Back to search

Applied Market Solutions Ltd

06431190

active
Private Limited Company
Companies House
Health Score
85 / 100

Healthy

25/30
Filing
20/30
Financial
40/40
Risk
  • No accounts filed in last 18 months (-5)

Details

4TH FLOOR, LONDON, EC3M 5JD
Incorporated 19/11/2007

Compliance

Accounts

Up to date

Confirmation statement

Up to date

Industry

70229
Management consultancy activities
73200
Market research and public opinion polling

Officers

Mr Kieron Lawrence Culligan

director · Since 19/11/2007

DIRECTOR

BRITISH · ENGLAND · Age 61

Persons with Significant Control

Mr Kieron Lawrence Culligan

75–100% shares

British · England · Age 61

4th Floor, 100 Fenchurch Street, London, EC3M 5JD

Notified 06/04/2016

Former PSCs

Ms Ionela Culligan

Ceased 01/06/2024

CompanyRankvs 23316+ SIC 70229 peers
72

Financial strength44th percentile among SIC peers · 11/25
Employees74th percentile among SIC peers · 11/15
LiquidityCurrent ratio 2.29× · 20/20
Longevity15 years trading (max 15) · 15/15
Filing complianceAll filings up to date · 15/15
Show leaderboard
How is this score calculated?
Financial strength11/25 pts

Net worth compared to all companies in the same SIC code with published accounts. Top quartile earns the full 25 points.

Employees11/15 pts

Workforce size relative to sector peers from the most recent accounts. A larger team generally signals commercial scale.

Liquidity20/20 pts

Current assets ÷ current liabilities. A ratio above 2× earns full marks; between 1–2× scores partially; below 0.5× scores minimal points.

Longevity15/15 pts

One point per year of operation since incorporation, capped at 15. Older companies have a proven track record.

Filing compliance15/15 pts

Full 15 points when both annual accounts and confirmation statement are filed on time. Points are deducted for each overdue filing.

Maximum score is 100. Deductions apply for insolvency history, outstanding charges, going concern doubt, or disqualified officers.

Key FinancialsYear ending 30/11/2024

Net Worth

£538

Balance sheet strength

Cash

£26k

Cash in the bank

Net Current Assets

£20k

Working capital

Current Assets

£36k

Current Liabilities

£16k

Fixed Assets

£640

Debtors

£10k

2avg. employees-1

Balance Sheet

Assets less current liabilities£21k
Prepared with IRIS Accounts Production

EstimatesDerived

YearCurrent RatioImplied Profit
20242.29
20231.26
20221.40-£10k
20212.02-£2k
20202.95
20191.32
20181.54

Derived from filed accounts. Not audited figures.