Pure Pet Food Ltd
08199354
Healthy
- Loss before tax (-10)
- Going concern doubt noted in accounts (-10)
Details
Compliance
Last accounts
31/03/2025
full
Next accounts due
31/12/2026
Confirmation statement
Last: 03/09/2025
Due 17/09/2026
Industry
Officers
director · Since 11/03/2020
DIRECTOR
BRITISH · ENGLAND · Age 57
Also on 1 other board
director · Since 25/04/2023
CHIEF EXECUTIVE
BRITISH · SCOTLAND · Age 59
Also on 1 other board
director · Since 12/09/2024
PARTNER, FELIX CAPITAL
FRENCH · ENGLAND · Age 44
Also on 6 other boards
Persons with Significant Control
Northern Venture Trust Plc
Forward House, 17 High Street, Henley-In-Arden, B95 5AA
Reg: 03090163 · Companies House · Public Limited Company
Notified 27/03/2019
Mercia Fund Management Limited
Forward House, 17 High Street, Henley-In-Arden, B95 5AA
Reg: 06973399 · Companies House · Private Limited Company
Notified 23/12/2019
Felix Capital Partners Llp
27, Beak Street, London, W1F 9RU
Reg: Oc394386 · Companies House · Limited Liability Partnership
Notified 12/09/2024
Former PSCs
Mr Daniel Thomas Valdur Eha
Ceased 27/03/2019
Mr Matthew Ian Cockroft
Ceased 27/03/2019
Pets At Home Limited
Ceased 27/03/2019
Nvm Private Equity Llp
Ceased 21/12/2022
Northern 3 Vct Plc
Ceased 21/12/2022
Northern 2 Vct Plc
Ceased 21/12/2022
Charges0 outstanding
HSBC BANK PLC
CompanyRankvs 35+ SIC 10920 peers74
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How is this score calculated?
Net worth compared to all companies in the same SIC code with published accounts. Top quartile earns the full 25 points.
Workforce size relative to sector peers from the most recent accounts. A larger team generally signals commercial scale.
Current assets ÷ current liabilities. A ratio above 2× earns full marks; between 1–2× scores partially; below 0.5× scores minimal points.
One point per year of operation since incorporation, capped at 15. Older companies have a proven track record.
Full 15 points when both annual accounts and confirmation statement are filed on time. Points are deducted for each overdue filing.
Risk deductions
Going concern doubt: -10 pts
Maximum score is 100. Deductions apply for insolvency history, outstanding charges, going concern doubt, or disqualified officers.
Going Concern Doubt
we have not identified any material uncertainties relating to events or conditions that, individually or collectively, may cast significant doubt on the company's ability to continue as a going concern for a period of at least twelve months from when the financial statements are authorised for issue. Our responsibilities and the responsibilities of the directors with respect to
Key FinancialsYear ending 31/03/2025
Net Worth
£5.0M
Balance sheet strength
Cash
£4.7M
Cash in the bank
Profit Before Tax
-£557k
Bottom line earnings
Net Current Assets
£3.2M
Working capital
Current Assets
£7.1M
Current Liabilities
£3.9M
Fixed Assets
£1.8M
Debtors
£1.2M
Cost of Sales
£11.9M
Admin Expenses
£11.0M
Profit After Tax
-£557k
People Costs
Balance Sheet
EstimatesDerived
| Year | Current Ratio | Implied Profit |
|---|---|---|
| 2025 | 1.84 | +£9.3M |
| 2024 | 0.27 | -£2.9M |
| 2023 | 1.46 | -£2.5M |
| 2022 | 3.39 | +£1.2M |
| 2021 | 1.21 | -£736k |
| 2020 | 4.88 | -£693k |
| 2019 | 8.17 | — |
Derived from filed accounts. Not audited figures.