Pure Pet Food Ltd
08199354
Some Concerns
- Loss before tax (-10)
- Current liabilities exceed current assets (-10)
- Going concern doubt noted in accounts (-10)
Details
Compliance
Last accounts
31/03/2026
group
Next accounts due
31/12/2027
Confirmation statement
Last: 03/09/2025
Due 17/09/2026
Industry
Officers
director · Since 11/03/2020
DIRECTOR
BRITISH · ENGLAND · Age 58
Also on 1 other board
director · Since 25/04/2023
CHIEF EXECUTIVE
BRITISH · SCOTLAND · Age 59
Also on 1 other board
director · Since 12/09/2024
PARTNER, FELIX CAPITAL
FRENCH · ENGLAND · Age 45
Also on 6 other boards
corporate director · Since 17/09/2025
Reg: 06813379
Also on 109 other boards
Former
director · Resigned 10/07/2019
director · Resigned 23/09/2022
director · Resigned 10/10/2023
director · Resigned 17/09/2025
Persons with Significant Control
Northern Venture Trust Plc
Forward House, 17 High Street, Henley-In-Arden, B95 5AA
Reg: 03090163 · Companies House · Public Limited Company
Notified 27/03/2019
Mercia Fund Management Limited
Forward House, 17 High Street, Henley-In-Arden, B95 5AA
Reg: 06973399 · Companies House · Private Limited Company
Notified 23/12/2019
Felix Capital Partners Llp
27, Beak Street, London, W1F 9RU
Reg: Oc394386 · Companies House · Limited Liability Partnership
Notified 12/09/2024
Former PSCs
Mr Daniel Thomas Valdur Eha
Ceased 27/03/2019
Mr Matthew Ian Cockroft
Ceased 27/03/2019
Pets At Home Limited
Ceased 27/03/2019
Nvm Private Equity Llp
Ceased 21/12/2022
Northern 3 Vct Plc
Ceased 21/12/2022
Northern 2 Vct Plc
Ceased 21/12/2022
Charges0 outstanding
HSBC BANK PLC
Change History
Active
Private Limited Company
UNIT 4
CLECKHEATON
CompanyRankvs 100+ SIC 10920 peers63
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How is this score calculated?
Net worth compared to all companies in the same SIC code with published accounts. Top quartile earns the full 25 points.
Workforce size relative to sector peers from the most recent accounts. A larger team generally signals commercial scale.
Current assets ÷ current liabilities. A ratio above 2× earns full marks; between 1–2× scores partially; below 0.5× scores minimal points.
One point per year of operation since incorporation, capped at 15. Older companies have a proven track record.
Full 15 points when both annual accounts and confirmation statement are filed on time. Points are deducted for each overdue filing.
Risk deductions
Going concern doubt: -10 pts
Maximum score is 100. Deductions apply for insolvency history, outstanding charges, going concern doubt, or disqualified officers.
Going Concern Doubt
identified any material uncertainties relating to events or conditions that, individually or collectively, may cast significant doubt on the group's and parent company's ability to continue as a going concern for a period of at least twelve months from when the financial statements are authorised for issue. Our responsibilities and the responsibilities of the directors with respect to going concer
Key FinancialsYear ending 31/03/2026
Net Worth
£807k
Balance sheet strength
Cash
£808k
Cash in the bank
Profit Before Tax
-£5.4M
Bottom line earnings
Net Current Assets
-£1.4M
Working capital
Current Assets
£5.5M
Current Liabilities
£7.0M
Fixed Assets
£2.3M
Debtors
£2.0M
Cost of Sales
£19.0M
Admin Expenses
£22.8M
Profit After Tax
-£5.3M
People Costs
Balance Sheet
EstimatesDerived
| Year | Current Ratio | Implied Profit |
|---|---|---|
| 2026 | 0.79 | -£4.2M |
| 2025 | 1.84 | +£9.3M |
| 2024 | 0.27 | -£2.9M |
| 2023 | 1.46 | — |
Derived from filed accounts. Not audited figures.