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Smug Consultancy Ltd

08355725

active
Private Limited Company
Companies House
Health Score
80 / 100

Healthy

30/30
Filing
10/30
Financial
40/40
Risk
  • Current liabilities exceed current assets (-10)

Details

201 HAVERSTOCK HILL, LONDON, NW3 4QG
Incorporated 10/01/2013

Compliance

Accounts

Up to date

Confirmation statement

Up to date

Industry

69202
Bookkeeping activities

Officers

Mr Warren Jonathan Djanogly

director · Since 20/01/2019

COMPANY DIRECTOR

BRITISH · ENGLAND · Age 62

Also on 2 other boards

Persons with Significant Control

Mrs Tara Jackson Djanogly

75–100% shares

British · England · Age 56

201, Haverstock Hill, London, NW3 4QG

Notified 06/04/2016

Mr Warren Jonathan Djanogly

Significant control

British · England · Age 62

201, Haverstock Hill, London, NW3 4QG

Notified 20/01/2019

CompanyRankvs 9168+ SIC 69202 peers
55

Financial strength79th percentile among SIC peers · 20/25
Employees32th percentile among SIC peers · 5/15
LiquidityCurrent ratio 0.03× · 2/20
Longevity13 years trading (max 15) · 13/15
Filing complianceAll filings up to date · 15/15
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How is this score calculated?
Financial strength20/25 pts

Net worth compared to all companies in the same SIC code with published accounts. Top quartile earns the full 25 points.

Employees5/15 pts

Workforce size relative to sector peers from the most recent accounts. A larger team generally signals commercial scale.

Liquidity2/20 pts

Current assets ÷ current liabilities. A ratio above 2× earns full marks; between 1–2× scores partially; below 0.5× scores minimal points.

Longevity13/15 pts

One point per year of operation since incorporation, capped at 15. Older companies have a proven track record.

Filing compliance15/15 pts

Full 15 points when both annual accounts and confirmation statement are filed on time. Points are deducted for each overdue filing.

Maximum score is 100. Deductions apply for insolvency history, outstanding charges, going concern doubt, or disqualified officers.

Key FinancialsYear ending 31/01/2025

Net Worth

£20k

Balance sheet strength

Cash

£2k

Cash in the bank

Net Current Assets

-£76k

Working capital

Current Assets

£2k

Current Liabilities

£78k

Debtors

£401

1avg. employees

Balance Sheet

Assets less current liabilities-£76k
Prepared with IRIS Accounts Production

EstimatesDerived

YearCurrent RatioImplied Profit
20250.03+£0
20240.11+£0
20230.26+£0
2022+£31k
2021-£9k
2020-£22k

Derived from filed accounts. Not audited figures.