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Polar Advertising Ltd

08477450

active
Private Limited Company
Companies House
Health Score
75 / 100

Some Concerns

25/30
Filing
10/30
Financial
40/40
Risk
  • No accounts filed in last 18 months (-5)
  • Negative net worth (-10)

Details

OFFICE C. 90 WALLIS RD, LONDON, E9 5LN
Incorporated 08/04/2013

Compliance

Accounts

Up to date

Confirmation statement

Up to date

Industry

73110
Advertising agencies

Officers

Mr Alexander Birch

director · Since 08/04/2013

PRODUCTION DIRECTOR

BRITISH · UNITED KINGDOM · Age 41

Persons with Significant Control

Mr Alex Heinz Dieter Birch

25–50% shares

British · England · Age 41

Office C., 90 Wallis Rd, London, E9 5LN

Notified 06/04/2017

Former PSCs

Ms Ailsa Ann Marie Wyatt

Ceased 01/11/2020

CompanyRankvs 15675+ SIC 73110 peers
45

Financial strength2th percentile among SIC peers · 1/25
Employees91th percentile among SIC peers · 14/15
LiquidityCurrent ratio 0.49× · 2/20
Longevity13 years trading (max 15) · 13/15
Filing complianceAll filings up to date · 15/15
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15675Polar Advertising Ltd
45
How is this score calculated?
Financial strength1/25 pts

Net worth compared to all companies in the same SIC code with published accounts. Top quartile earns the full 25 points.

Employees14/15 pts

Workforce size relative to sector peers from the most recent accounts. A larger team generally signals commercial scale.

Liquidity2/20 pts

Current assets ÷ current liabilities. A ratio above 2× earns full marks; between 1–2× scores partially; below 0.5× scores minimal points.

Longevity13/15 pts

One point per year of operation since incorporation, capped at 15. Older companies have a proven track record.

Filing compliance15/15 pts

Full 15 points when both annual accounts and confirmation statement are filed on time. Points are deducted for each overdue filing.

Maximum score is 100. Deductions apply for insolvency history, outstanding charges, going concern doubt, or disqualified officers.

Key FinancialsYear ending 31/12/2024

Net Worth

-£65k

Balance sheet strength

Cash

—

Cash in the bank

Net Current Assets

-£69k

Working capital

Current Assets

£68k

Current Liabilities

£138k

Fixed Assets

£4k

4avg. employees+2

Tax at Year End(2024)

Corp tax£11k
VAT£12k

Director Loans(2024)

Company owes directors£66k

Balance Sheet

Assets less current liabilities-£65k
Signed by A Birch 2 April 2025Prepared with Acorah Software Products - Accounts Production

EstimatesDerived

YearCurrent RatioImplied ProfitEst. Revenue
20240.49-£123k—
20241.50+£37k£249k
20231.33—£344k
20221.48—£92k
20211.75-£31k£92k
2020—+£0—

Derived from filed accounts. Not audited figures.