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Digital Direct Trade Ltd

10081262

active
Private Limited Company
Companies House
Health Score
80 / 100

Healthy

30/30
Filing
10/30
Financial
40/40
Risk
  • Current liabilities exceed current assets (-10)

Details

120, WOODLANDS ROAD,, SOUTHHALL,, UB1 1ED
Incorporated 23/03/2016

Compliance

Accounts

Up to date

Confirmation statement

Up to date

Industry

46190
Agents involved in the sale of a variety of goods
46900
Non-specialised wholesale trade
47910
Retail sale via mail order houses or via Internet

Officers

Mr Chase George Casey Pennington

director · Since 04/02/2026

BRITISH · ENGLAND · Age 25

Persons with Significant Control

Mr Chase George Casey Pennington

Significant control

British · England · Age 25

120,, Woodlands Road,, Southhall,, UB1 1ED

Notified 04/02/2026

Former PSCs

Mr Kashf Ashraf

Ceased 27/01/2026

Mr Avtar Singh

Ceased 04/02/2026

CompanyRankvs 1360+ SIC 46190 peers
72

Financial strength87th percentile among SIC peers · 22/25
Employees35th percentile among SIC peers · 5/15
LiquidityCurrent ratio 18.19× · 20/20
Longevity10 years trading (max 15) · 10/15
Filing complianceAll filings up to date · 15/15
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How is this score calculated?
Financial strength22/25 pts

Net worth compared to all companies in the same SIC code with published accounts. Top quartile earns the full 25 points.

Employees5/15 pts

Workforce size relative to sector peers from the most recent accounts. A larger team generally signals commercial scale.

Liquidity20/20 pts

Current assets ÷ current liabilities. A ratio above 2× earns full marks; between 1–2× scores partially; below 0.5× scores minimal points.

Longevity10/15 pts

One point per year of operation since incorporation, capped at 15. Older companies have a proven track record.

Filing compliance15/15 pts

Full 15 points when both annual accounts and confirmation statement are filed on time. Points are deducted for each overdue filing.

Maximum score is 100. Deductions apply for insolvency history, outstanding charges, going concern doubt, or disqualified officers.

Key FinancialsYear ending 31/03/2025

Net Worth

£50k

Balance sheet strength

Cash

Cash in the bank

Net Current Assets

£157k

Working capital

Current Assets

£166k

Current Liabilities

£9k

0avg. employees

Balance Sheet

Assets less current liabilities£157k
Prepared with Companies House

EstimatesDerived

YearCurrent RatioImplied Profit
202518.19+£0
202518.19+£101k
202418.19-£12k
202320.04-£12k
202221.19-£4k
202124.30

Derived from filed accounts. Not audited figures.