Practical Direct Marketing Ltd
10590033
Healthy
- Negative net worth (-10)
Details
Compliance
Accounts
Confirmation statement
Industry
Officers
director · Since 30/01/2017
DIRECTOR
BRITISH · UNITED KINGDOM · Age 56
Also on 1 other board
director · Since 30/01/2017
DIRECTOR
BRITISH · ENGLAND · Age 55
Also on 2 other boards
Persons with Significant Control
Mr James Andrew Clarke
British · United Kingdom · Age 56
20-22, Wenlock Road, London, N1 7GU
Notified 30/01/2017
CompanyRankvs 153775+ SIC 70229 peers34
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How is this score calculated?
Net worth compared to all companies in the same SIC code with published accounts. Top quartile earns the full 25 points.
Workforce size relative to sector peers from the most recent accounts. A larger team generally signals commercial scale.
Current assets ÷ current liabilities. A ratio above 2× earns full marks; between 1–2× scores partially; below 0.5× scores minimal points.
One point per year of operation since incorporation, capped at 15. Older companies have a proven track record.
Full 15 points when both annual accounts and confirmation statement are filed on time. Points are deducted for each overdue filing.
Maximum score is 100. Deductions apply for insolvency history, outstanding charges, going concern doubt, or disqualified officers.
Key FinancialsYear ending 31/01/2025
Net Worth
-£12k
Balance sheet strength
Cash
£6k
Cash in the bank
Net Current Assets
-£11k
Working capital
Current Assets
£8k
Current Liabilities
£20k
Fixed Assets
£442
Debtors
£3k
Balance Sheet
EstimatesDerived
| Year | Current Ratio | Implied Profit |
|---|---|---|
| 2025 | 0.43 | +£0 |
| 2025 | 0.43 | -£4k |
| 2024 | 0.62 | -£5k |
| 2023 | 0.85 | -£33k |
| 2022 | 7.96 | +£8k |
| 2021 | 18.15 | +£7k |
| 2020 | 1.95 | -£510 |
| 2019 | 2.50 | — |
Derived from filed accounts. Not audited figures.