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Skin Rocks Ltd

11155429

active
ltd
england wales
Companies House
Health Score
90 / 100

Healthy

30/30
Filing
20/30
Financial
40/40
Risk

No risk factors detected.

Details

5 St. Mary Abbots Place, London, W8 6LS
Incorporated 17/01/2018

Previously known as

Rae Skincare Ltd · until 29/01/2020
Mind In Business Limited · until 08/04/2019

Compliance

Last accounts

31/12/2024

total exemption full

Next accounts due

29/09/2026

On track

Confirmation statement

Last: 13/12/2025

Due 27/12/2026

On track

Industry

47910
Retail sale via mail order houses or via Internet
96090
Other personal service activities

Officers

Caroline Rae Hirons

director · Since 17/09/2018

British · United Kingdom · Age 56

Alexandra Forbes

director · Since 13/03/2024

British · England · Age 42

Gemma Kathryn Stevenson

director · Since 09/05/2025

British · England · Age 45

Katie Louise Marrache

director · Since 09/05/2025

British · England · Age 38

Jonathan Charles Ian Heilbron

director · Since 09/05/2025

British · England · Age 66

Former

Bryan Anthony Thornton

director · Resigned 17/09/2018

James Hirons

director · Resigned 09/12/2024

Persons with Significant Control

Mrs Caroline Rae Hirons

75–100% shares
75–100% votes
Appoint directors

British · United Kingdom · Age 56

5, St. Mary Abbots Place, London, W8 6LS

Notified 31/01/2021

Former PSCs

Cfs Secretaries Limited

Ceased 17/09/2018

Mr Bryan Thornton

Ceased 17/09/2018

Mr James Hirons

Ceased 12/04/2019

Mrs Caroline Rae Hirons

Ceased 12/04/2019

Hirons Holdings Ltd

Ceased 31/01/2021

Mr James Hirons

Ceased 18/12/2023

Change History

statusactive
2026-06-10

Active

typeltd
2026-06-10

Private Limited Company

address line15 St. Mary Abbots Place
2026-06-10

5 ST. MARY ABBOTS PLACE

post townLondon
2026-06-10

LONDON

officer appointedFORBES, Alexandra
2026-06-10
officer appointedHEILBRON, Jonathan Charles Ian
2026-06-10
officer appointedHIRONS, Caroline Rae
2026-06-10
officer appointedMARRACHE, Katie Louise
2026-06-10
officer appointedSTEVENSON, Gemma Kathryn
2026-06-10

CompanyRankvs 25702+ SIC 47910 peers
54

Financial strength56th percentile among SIC peers · 14/25
Employees100th percentile among SIC peers · 15/15
LiquidityCurrent ratio 0.13× · 2/20
Longevity8 years trading (max 15) · 8/15
Filing complianceAll filings up to date · 15/15
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How is this score calculated?
Financial strength14/25 pts

Net worth compared to all companies in the same SIC code with published accounts. Top quartile earns the full 25 points.

Employees15/15 pts

Workforce size relative to sector peers from the most recent accounts. A larger team generally signals commercial scale.

Liquidity2/20 pts

Current assets ÷ current liabilities. A ratio above 2× earns full marks; between 1–2× scores partially; below 0.5× scores minimal points.

Longevity8/15 pts

One point per year of operation since incorporation, capped at 15. Older companies have a proven track record.

Filing compliance15/15 pts

Full 15 points when both annual accounts and confirmation statement are filed on time. Points are deducted for each overdue filing.

Maximum score is 100. Deductions apply for insolvency history, outstanding charges, going concern doubt, or disqualified officers.

Key FinancialsYear ending 31/12/2024

Net Worth

£200

Balance sheet strength

Cash

Cash in the bank

Net Current Assets

-£5.1M

Working capital

Current Assets

£741k

Current Liabilities

£5.8M

Fixed Assets

£1.4M

Debtors

£170k

46avg. employees+19

Tax at Year End(2021)

VAT£16k

Balance Sheet

Intangible assets£1.3M
Assets less current liabilities-£3.7M
Prepared with CCH Software

EstimatesDerived

YearCurrent RatioImplied ProfitEst. Revenue
20240.13
20230.38
20210.14-£207k£320k

Derived from filed accounts. Not audited figures.