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Pure Tonics Ltd

11739805

active
Private Limited Company
Companies House
Health Score
90 / 100

Healthy

30/30
Filing
20/30
Financial
40/40
Risk

No risk factors detected.

Details

393 LONDON ROAD, LEICESTER, LE2 3JU
Incorporated 24/12/2018

Compliance

Accounts

Up to date

Confirmation statement

Up to date

Industry

68100
Buying and selling of own real estate
68209
Other letting and operating of own or leased real estate

Officers

Mrs Reshma Morjaria

director · Since 24/12/2018

PHARMACIST

BRITISH · UNITED KINGDOM · Age 37

Also on 3 other boards

Dr Amir Jatin Morjaria

director · Since 23/06/2020

DOCTOR

BRITISH · UNITED KINGDOM · Age 38

Also on 5 other boards

Persons with Significant Control

Mrs Reshma Morjaria

ownership-of-shares-25-to-50-percent-as-trust
voting-rights-25-to-50-percent-as-trust
right-to-appoint-and-remove-directors-as-trust

British · United Kingdom · Age 37

393, London Road, Leicester, LE2 3JU

Notified 24/12/2018

Dr Amir Jatin Morjaria

25–50% shares
ownership-of-shares-25-to-50-percent-as-trust
25–50% votes
voting-rights-25-to-50-percent-as-trust

British · United Kingdom · Age 38

393, London Road, Leicester, LE2 3JU

Notified 21/07/2025

Former PSCs

Mrs Prafulla Jatin Morjaria

Ceased 21/07/2025

Mr Jatin Mansukhlal Morjaria

Ceased 21/07/2025

Dr Amir Jatin Morjaria

Ceased 21/07/2025

CompanyRankvs 56017+ SIC 68100 peers
51

Financial strength95th percentile among SIC peers · 24/25
Employees19th percentile among SIC peers · 3/15
LiquidityCurrent ratio 0.18× · 2/20
Longevity7 years trading (max 15) · 7/15
Filing complianceAll filings up to date · 15/15
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56017Pure Tonics Ltd
51
How is this score calculated?
Financial strength24/25 pts

Net worth compared to all companies in the same SIC code with published accounts. Top quartile earns the full 25 points.

Employees3/15 pts

Workforce size relative to sector peers from the most recent accounts. A larger team generally signals commercial scale.

Liquidity2/20 pts

Current assets ÷ current liabilities. A ratio above 2× earns full marks; between 1–2× scores partially; below 0.5× scores minimal points.

Longevity7/15 pts

One point per year of operation since incorporation, capped at 15. Older companies have a proven track record.

Filing compliance15/15 pts

Full 15 points when both annual accounts and confirmation statement are filed on time. Points are deducted for each overdue filing.

Maximum score is 100. Deductions apply for insolvency history, outstanding charges, going concern doubt, or disqualified officers.

Key FinancialsYear ending 31/12/2024

Net Worth

£916k

Balance sheet strength

Cash

—

Cash in the bank

Net Current Assets

-£313k

Working capital

Current Assets

£70k

Current Liabilities

£383k

Fixed Assets

£1.4M

0avg. employees

Balance Sheet

Assets less current liabilities£1.1M
Prepared with VT Final Accounts

EstimatesDerived

YearCurrent RatioImplied Profit
20240.18+£6k
20230.17+£4k
20220.16+£908k
20210.05+£2k
20200.06—

Derived from filed accounts. Not audited figures.