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Brand Affinity (Uk) Ltd

13281292

active
Private Limited Company
Companies House
Health Score
70 / 100

Some Concerns

30/30
Filing
0/30
Financial
40/40
Risk
  • Negative net worth (-10)
  • Current liabilities exceed current assets (-10)

Details

167-169 GREAT PORTLAND STREET, LONDON, W1W 5PF
Incorporated 21/03/2021

Compliance

Accounts

Up to date

Confirmation statement

Up to date

Industry

74100
Specialised design activities

Officers

Mr Simon Green

director · Since 21/03/2021

DIRECTOR

BRITISH · ENGLAND · Age 54

Mr Stephen Bates

director · Since 21/03/2021

DIRECTOR

BRITISH · ENGLAND · Age 49

Mr Brett Philip Cormack

director · Since 21/03/2021

DIRECTOR

BRITISH · UNITED KINGDOM · Age 46

Also on 3 other boards

Mr Christopher O'Rourke

director · Since 21/03/2021

DIRECTOR

AMERICAN · UNITED STATES · Age 57

Also on 1 other board

Ms Helen Williams

director · Since 21/03/2021

DIRECTOR

BRITISH · ENGLAND · Age 58

Persons with Significant Control

Brand Affinity Holdings Ltd

75–100% shares
75–100% votes

3, High Street, Bedford, MK43 7DQ

Reg: 13279150 · Register Of Companies · Limited

Notified 21/03/2021

CompanyRankvs 24730+ SIC 74100 peers
42

Financial strength7th percentile among SIC peers · 2/25
Employees94th percentile among SIC peers · 14/15
LiquidityCurrent ratio 0.79× · 6/20
Longevity5 years trading (max 15) · 5/15
Filing complianceAll filings up to date · 15/15
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How is this score calculated?
Financial strength2/25 pts

Net worth compared to all companies in the same SIC code with published accounts. Top quartile earns the full 25 points.

Employees14/15 pts

Workforce size relative to sector peers from the most recent accounts. A larger team generally signals commercial scale.

Liquidity6/20 pts

Current assets ÷ current liabilities. A ratio above 2× earns full marks; between 1–2× scores partially; below 0.5× scores minimal points.

Longevity5/15 pts

One point per year of operation since incorporation, capped at 15. Older companies have a proven track record.

Filing compliance15/15 pts

Full 15 points when both annual accounts and confirmation statement are filed on time. Points are deducted for each overdue filing.

Maximum score is 100. Deductions apply for insolvency history, outstanding charges, going concern doubt, or disqualified officers.

Key FinancialsYear ending 31/03/2025

Net Worth

-£16k

Balance sheet strength

Cash

£955

Cash in the bank

Net Current Assets

-£16k

Working capital

Current Assets

£59k

Current Liabilities

£75k

Debtors

£58k

5avg. employees-1

Balance Sheet

Assets less current liabilities-£16k
Signed by S Green 15th December 2025Prepared with Acorah Software Products - Accounts Production

EstimatesDerived

YearCurrent RatioImplied Profit
20250.79+£4k
20240.48+£4k
20230.26

Derived from filed accounts. Not audited figures.