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3e Choice Ltd

13807619

active
Private Limited Company
Companies House
Health Score
65 / 100

Some Concerns

25/30
Filing
0/30
Financial
40/40
Risk
  • No accounts filed in last 18 months (-5)
  • Negative net worth (-10)
  • Current liabilities exceed current assets (-10)

Details

1 THE BRIARS, WATERLOOVILLE, PO7 7YH
Incorporated 18/12/2021

Compliance

Accounts

Up to date

Confirmation statement

Up to date

Industry

47540
Retail sale of electrical household appliances in specialised stores
47640
Retail sale of sports goods, fishing gear, camping goods, boats and bicycles
47650
Retail sale of games and toys in specialised stores
47910
Retail sale via mail order houses or via Internet

Officers

Mr Olusegun Gbenga Odunaiya

director · Since 11/11/2024

DIRECTOR

NIGERIAN · ENGLAND · Age 44

Mr Oluwatobi Timothy Soyombo

director · Since 11/11/2024

DIRECTOR

NIGERIAN · ENGLAND · Age 35

Persons with Significant Control

Sturd Holdings Limited

75–100% shares
75–100% votes

Pippins, Cherry Drive, Beaconsfield, HP9 1XP

Reg: 13884329 · Companies House · Limited Company

Notified 11/11/2024

Former PSCs

Mr Gabriel Razvan Paul

Ceased 11/11/2024

CompanyRankvs 2031+ SIC 47540 peers
36

Financial strength14th percentile among SIC peers · 4/25
Employees38th percentile among SIC peers · 6/15
LiquidityCurrent ratio 0.85× · 6/20
Longevity5 years trading (max 15) · 5/15
Filing complianceAll filings up to date · 15/15
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How is this score calculated?
Financial strength4/25 pts

Net worth compared to all companies in the same SIC code with published accounts. Top quartile earns the full 25 points.

Employees6/15 pts

Workforce size relative to sector peers from the most recent accounts. A larger team generally signals commercial scale.

Liquidity6/20 pts

Current assets ÷ current liabilities. A ratio above 2× earns full marks; between 1–2× scores partially; below 0.5× scores minimal points.

Longevity5/15 pts

One point per year of operation since incorporation, capped at 15. Older companies have a proven track record.

Filing compliance15/15 pts

Full 15 points when both annual accounts and confirmation statement are filed on time. Points are deducted for each overdue filing.

Maximum score is 100. Deductions apply for insolvency history, outstanding charges, going concern doubt, or disqualified officers.

Key FinancialsYear ending 31/12/2024

Net Worth

-£3k

Balance sheet strength

Cash

£11k

Cash in the bank

Net Current Assets

-£3k

Working capital

Current Assets

£15k

Current Liabilities

£18k

Debtors

£59

1avg. employees

Balance Sheet

Assets less current liabilities-£3k
Signed by Mr O Odunaiya 19 September 2025Prepared with Acorah Software Products - Accounts Production

EstimatesDerived

YearCurrent RatioImplied Profit
20240.85+£717
20232.92

Derived from filed accounts. Not audited figures.