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Keep Pushing Forward Ltd

15087012

active
Private Limited Company
Companies House
Health Score
65 / 100

Some Concerns

25/30
Filing
0/30
Financial
40/40
Risk
  • No accounts filed in last 18 months (-5)
  • Negative net worth (-10)
  • Current liabilities exceed current assets (-10)

Details

3 WHEATCROFT DRIVE, SOUTHAMPTON, SO18 5PT
Incorporated 21/08/2023

Compliance

Accounts

Up to date

Confirmation statement

Up to date

Industry

73110
Advertising agencies

Officers

Mr Ashley James Russell

director · Since 21/08/2023

CHIEF EXECUTIVE

BRITISH · ENGLAND · Age 41

Persons with Significant Control

Mr Ashley James Russell

75–100% shares
75–100% votes
Appoint directors

British · England · Age 41

3, Wheatcroft Drive, Southampton, SO18 5PT

Notified 21/08/2023

CompanyRankvs 28624+ SIC 73110 peers
30

Financial strength16th percentile among SIC peers · 4/25
Employees15th percentile among SIC peers · 2/15
LiquidityCurrent ratio 0.71× · 6/20
Longevity3 years trading (max 15) · 3/15
Filing complianceAll filings up to date · 15/15
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28624Keep Pushing Forward Ltd
25
How is this score calculated?
Financial strength4/25 pts

Net worth compared to all companies in the same SIC code with published accounts. Top quartile earns the full 25 points.

Employees2/15 pts

Workforce size relative to sector peers from the most recent accounts. A larger team generally signals commercial scale.

Liquidity6/20 pts

Current assets ÷ current liabilities. A ratio above 2× earns full marks; between 1–2× scores partially; below 0.5× scores minimal points.

Longevity3/15 pts

One point per year of operation since incorporation, capped at 15. Older companies have a proven track record.

Filing compliance15/15 pts

Full 15 points when both annual accounts and confirmation statement are filed on time. Points are deducted for each overdue filing.

Maximum score is 100. Deductions apply for insolvency history, outstanding charges, going concern doubt, or disqualified officers.

Key FinancialsYear ending 31/08/2024

Net Worth

-£466

Balance sheet strength

Cash

—

Cash in the bank

Net Current Assets

-£466

Working capital

Current Assets

£1k

Current Liabilities

£2k

0avg. employees

Balance Sheet

Assets less current liabilities-£466
Prepared with FreeAgent

EstimatesDerived

YearCurrent Ratio
20240.71

Derived from filed accounts. Not audited figures.