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Ads Prop London Ltd

15190512

active
Private Limited Company
Companies House
Health Score
75 / 100

Some Concerns

25/30
Filing
10/30
Financial
40/40
Risk
  • No accounts filed in last 18 months (-5)
  • Current liabilities exceed current assets (-10)

Details

3RD FLOOR, LONDON, EC1V 1LJ
Incorporated 05/10/2023

Compliance

Accounts

Up to date

Confirmation statement

Up to date

Industry

47750
Retail sale of cosmetic and toilet articles in specialised stores
47910
Retail sale via mail order houses or via Internet
86900
Other human health activities
98000
Undifferentiated goods-and services-producing activities of private households for own use

Officers

Mr Alexandre Dawilson De Sousa

director · Since 11/12/2023

COMPANY DIRECTOR

PORTUGUESE · ENGLAND · Age 44

Persons with Significant Control

Mr Alexandre Dawilson De Sousa

75–100% shares
75–100% votes

Portuguese · England · Age 44

3rd Floor, 337 City Road, London, EC1V 1LJ

Notified 11/12/2023

Former PSCs

Mr Alexandre Dawilson De Sousa

Ceased 11/12/2023

CompanyRankvs 1811+ SIC 47750 peers
56

Financial strength71th percentile among SIC peers · 18/25
Employees27th percentile among SIC peers · 4/15
LiquidityCurrent ratio 1.94× · 16/20
Longevity3 years trading (max 15) · 3/15
Filing complianceAll filings up to date · 15/15
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How is this score calculated?
Financial strength18/25 pts

Net worth compared to all companies in the same SIC code with published accounts. Top quartile earns the full 25 points.

Employees4/15 pts

Workforce size relative to sector peers from the most recent accounts. A larger team generally signals commercial scale.

Liquidity16/20 pts

Current assets ÷ current liabilities. A ratio above 2× earns full marks; between 1–2× scores partially; below 0.5× scores minimal points.

Longevity3/15 pts

One point per year of operation since incorporation, capped at 15. Older companies have a proven track record.

Filing compliance15/15 pts

Full 15 points when both annual accounts and confirmation statement are filed on time. Points are deducted for each overdue filing.

Maximum score is 100. Deductions apply for insolvency history, outstanding charges, going concern doubt, or disqualified officers.

Key FinancialsYear ending 31/10/2024

Net Worth

£7k

Balance sheet strength

Cash

—

Cash in the bank

Net Current Assets

£7k

Working capital

Current Assets

£15k

Current Liabilities

£8k

0avg. employees

Balance Sheet

Assets less current liabilities£7k
Prepared with Taxfiler

EstimatesDerived

YearCurrent Ratio
20241.94

Derived from filed accounts. Not audited figures.