Back to search

Simply Sales And Marketing Ltd

15243796

active
ltd
england wales
Companies House
Health Score
80 / 100

Healthy

30/30
Filing
10/30
Financial
40/40
Risk
  • Current liabilities exceed current assets (-10)

Details

1 Derwent Avenue, London, NW7 3DY
Incorporated 28/10/2023

Compliance

Last accounts

31/10/2025

total exemption full

Next accounts due

31/07/2027

On track

Confirmation statement

Last: 27/10/2025

Due 10/11/2026

On track

Industry

70229
Management consultancy activities

Officers

Danielle Rebecca Jay

director · Since 28/10/2023

British · England · Age 34

Robert Benjamin Jay

director · Since 28/10/2023

British · England · Age 43

Persons with Significant Control

Mrs Danielle Rebecca Jay

75–100% shares
75–100% votes
Appoint directors

British · England · Age 34

1, Derwent Avenue, London, NW7 3DY

Notified 28/10/2023

Former PSCs

Mr Robert Benjamin Jay

Ceased 27/03/2024

Change History

statusactive
2026-06-10

Active

typeltd
2026-06-10

Private Limited Company

address line11 Derwent Avenue
2026-06-10

1 DERWENT AVENUE

post townLondon
2026-06-10

LONDON

officer appointedJAY, Danielle Rebecca
2026-06-10
officer appointedJAY, Robert Benjamin
2026-06-10

CompanyRankvs 151854+ SIC 70229 peers
36

Financial strength39th percentile among SIC peers · 10/25
Employees37th percentile among SIC peers · 6/15
LiquidityCurrent ratio 0.49× · 2/20
Longevity3 years trading (max 15) · 3/15
Filing complianceAll filings up to date · 15/15
Show leaderboard
How is this score calculated?
Financial strength10/25 pts

Net worth compared to all companies in the same SIC code with published accounts. Top quartile earns the full 25 points.

Employees6/15 pts

Workforce size relative to sector peers from the most recent accounts. A larger team generally signals commercial scale.

Liquidity2/20 pts

Current assets ÷ current liabilities. A ratio above 2× earns full marks; between 1–2× scores partially; below 0.5× scores minimal points.

Longevity3/15 pts

One point per year of operation since incorporation, capped at 15. Older companies have a proven track record.

Filing compliance15/15 pts

Full 15 points when both annual accounts and confirmation statement are filed on time. Points are deducted for each overdue filing.

Maximum score is 100. Deductions apply for insolvency history, outstanding charges, going concern doubt, or disqualified officers.

Key FinancialsYear ending 31/10/2025

Net Worth

£113

Balance sheet strength

Cash

£7k

Cash in the bank

Net Current Assets

-£2k

Working capital

Current Assets

£2k

Current Liabilities

£4k

Fixed Assets

£2k

Debtors

-£5k

1avg. employees
Prepared with VT Final Accounts

EstimatesDerived

YearCurrent Ratio
20250.49
20244.12

Derived from filed accounts. Not audited figures.