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Explain Market Research Limited

02880683

active
Private Limited Company
england wales
Companies House
Health Score
80 / 100

Healthy

30/30
Filing
10/30
Financial
40/40
Risk
  • Current liabilities exceed current assets (-10)

Details

EARL GREY HOUSE LEVEL 2, NEWCASTLE UPON TYNE, NE1 6EF
Incorporated 15/12/1993

Compliance

Last accounts

31/03/2025

unaudited abridged

Next accounts due

31/12/2026

On track

Confirmation statement

Last: 18/06/2025

Due 02/07/2026

On track

Industry

73200
Market research and public opinion polling

Officers

Mrs Kim Louise Davis

director · Since 01/04/2002

CEO

BRITISH · ENGLAND · Age 50

Also on 3 other boards

Mr Stephen Derek Slater

director · Since 03/01/2011

CHARTERED ACCOUNTANT

BRITISH · ENGLAND · Age 58

Also on 4 other boards

Ms Rebecca Crinson

director · Since 23/12/2019

RESEARCH DIRECTOR

BRITISH · ENGLAND · Age 39

Also on 1 other board

Ms Emma Louise Hopkins

director · Since 23/12/2019

RESEARCH DIRECTOR

BRITISH · UNITED KINGDOM · Age 49

Also on 1 other board

Ms Holly Jean Shiel Redfern

director · Since 23/12/2019

COMMERCIAL DIRECTOR

BRITISH · UNITED KINGDOM · Age 41

Persons with Significant Control

Explain Holdings Limited

75–100% shares
75–100% votes

Earl Grey House, Level 2, Newcastle Upon Tyne, NE1 6EF

Reg: 11983414 · England And Wales · Limited Company

Notified 23/12/2019

Mrs Kim Louise Davis

75–100% shares
75–100% votes

British · England · Age 50

Earl Grey House, Level 2, Newcastle Upon Tyne, NE1 6EF

Notified 23/12/2019

Former PSCs

Mr David James Shiel

Ceased 23/12/2019

Mrs Gillian Shiel

Ceased 23/12/2019

Charges0 outstanding

Charge
satisfied

BARCLAYS SECURITY TRUSTEE LIMITED

Created 22/02/2021Registered 24/02/2021Satisfied 10/12/2024
charge
satisfied

HSBC BANK PLC

Created 13/07/2001Registered 14/07/2001Satisfied 02/11/2017
charge
satisfied

LLOYDS BANK PLC

Created 07/12/1998Registered 11/12/1998Satisfied 02/11/2017
charge
satisfied

THE GOVERNOR AND COMPANY OF THE BANK OF SCOTLAND

Created 15/03/1994Registered 18/03/1994Satisfied 03/09/1998

CompanyRankvs 400+ SIC 73200 peers
89

Financial strength97th percentile among SIC peers · 24/25
Employees99th percentile among SIC peers · 15/15
LiquidityCurrent ratio 2.14× · 20/20
Longevity15 years trading (max 15) · 15/15
Filing complianceAll filings up to date · 15/15
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How is this score calculated?
Financial strength24/25 pts

Net worth compared to all companies in the same SIC code with published accounts. Top quartile earns the full 25 points.

Employees15/15 pts

Workforce size relative to sector peers from the most recent accounts. A larger team generally signals commercial scale.

Liquidity20/20 pts

Current assets ÷ current liabilities. A ratio above 2× earns full marks; between 1–2× scores partially; below 0.5× scores minimal points.

Longevity15/15 pts

One point per year of operation since incorporation, capped at 15. Older companies have a proven track record.

Filing compliance15/15 pts

Full 15 points when both annual accounts and confirmation statement are filed on time. Points are deducted for each overdue filing.

Maximum score is 100. Deductions apply for insolvency history, outstanding charges, going concern doubt, or disqualified officers.

Key FinancialsYear ending 31/03/2025

Net Worth

£901k

Balance sheet strength

Cash

£639k

Cash in the bank

Net Current Assets

£687k

Working capital

Current Assets

£1.1M

Current Liabilities

£526k

Fixed Assets

£281k

Debtors

£487k

81avg. employees+5

Balance Sheet

Assets less current liabilities£969k

EstimatesDerived

YearCurrent RatioImplied Profit
20252.14+£54k
20242.26+£239k
20231.76-£152k
20222.39+£242k
20212.76+£514k
20204.11+£0
20192.41

Derived from filed accounts. Not audited figures.