Once Upon A Time Marketing Limited
03406501
Some Concerns
- Negative net worth (-10)
- Loss before tax (-10)
- Current liabilities exceed current assets (-10)
- Going concern doubt noted in accounts (-10)
- 1 outstanding charge (-2)
Details
Compliance
Last accounts
30/04/2025
full
Next accounts due
31/01/2027
Confirmation statement
Last: 16/07/2025
Due 30/07/2026
Industry
Officers
director · Since 11/04/2017
FINANCE DIRECTOR
BRITISH · UNITED KINGDOM · Age 51
Also on 7 other boards
Persons with Significant Control
Once Upon A Time Creative Limited
17, Bowling Green Lane, London, EC1R 0BU
Reg: 16744636 · Companies House · Private Company Limited By Shares
Notified 17/11/2025
Former PSCs
Once Upon A Time London Ltd
Ceased 17/11/2025
Andrea Clare Pilgrim
Ceased 18/04/2023
Charges1 outstanding
TRINITY DC GP LIMITED AS SECURITY TRUSTEE FOR THE SECURED PARTIES
TOSCAFUND GP LIMITED AS SECURITY TRUSTEE FOR THE SECURED PARTIES (SECURITY AGENT)
CALCULUS NOMINEES LIMITED AS NOTEHOLDER
CompanyRankvs 14536+ SIC 73110 peers31
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How is this score calculated?
Net worth compared to all companies in the same SIC code with published accounts. Top quartile earns the full 25 points.
Workforce size relative to sector peers from the most recent accounts. A larger team generally signals commercial scale.
Current assets ÷ current liabilities. A ratio above 2× earns full marks; between 1–2× scores partially; below 0.5× scores minimal points.
One point per year of operation since incorporation, capped at 15. Older companies have a proven track record.
Full 15 points when both annual accounts and confirmation statement are filed on time. Points are deducted for each overdue filing.
Risk deductions
Going concern doubt: -10 pts
Outstanding charges: -10 pts
Maximum score is 100. Deductions apply for insolvency history, outstanding charges, going concern doubt, or disqualified officers.
Going Concern Doubt
we have not identified any material uncertainties relating to events or conditions that, individually or collectively, may cast significant doubt on the Company's ability to continue as a going concern for a period of at least twelve months from when the financial statements are authorised for issue. Our responsibilities and the responsibilities of the directors with respect to going concern are d
Key FinancialsYear ending 30/04/2025
Turnover
£17.6M
Annual revenue
Net Worth
-£1.6M
Balance sheet strength
Cash
£272k
Cash in the bank
Profit Before Tax
-£11.4M
Bottom line earnings
Net Current Assets
-£2.2M
Working capital
Current Assets
£4.5M
Current Liabilities
£6.7M
Fixed Assets
£576k
Debtors
£4.1M
Cost of Sales
£7.0M
Gross Profit
£10.6M
Admin Expenses
£9.5M
Operating Profit
£1.1M
Profit After Tax
-£11.6M
People Costs
Balance Sheet
EstimatesDerived
| Year | Current Ratio | Implied Profit |
|---|---|---|
| 2025 | 0.67 | -£11.6M |
| 2024 | 1.74 | +£1.5M |
| 2023 | 1.65 | — |
Derived from filed accounts. Not audited figures.