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Direct Assured Limited

03654265

active
Private Limited Company
england wales
Companies House
Health Score
75 / 100

Some Concerns

25/30
Filing
10/30
Financial
40/40
Risk
  • No accounts filed in last 18 months (-5)

Details

50-52 CARVER STREET PEEL PLACE, BIRMINGHAM, B1 3AS
Incorporated 22/10/1998

Compliance

Last accounts

31/10/2024

dormant

Next accounts due

31/07/2026

On track

Confirmation statement

Last: 16/10/2025

Due 30/10/2026

On track

Industry

65120
Non-life insurance

Officers

Mr Harry Warren

director · Since 22/10/1998

INSURANCE BROKER

BRITISH · UNITED KINGDOM · Age 77

Persons with Significant Control

Mr Harry Warren

25–50% shares
25–50% votes

British · United Kingdom · Age 77

Peel Place, 50-52 Carver Street, Birmingham, B1 3AS

Notified 06/04/2016

Former PSCs

Mrs Susan Lesley Warren

Ceased 24/10/2022

CompanyRankvs 1796+ SIC 65120 peers
34

Financial strength14th percentile among SIC peers · 4/25
Employees0th percentile among SIC peers · 0/15
LiquidityNo balance sheet data · 0/20
Longevity15 years trading (max 15) · 15/15
Filing complianceAll filings up to date · 15/15
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How is this score calculated?
Financial strength4/25 pts

Net worth compared to all companies in the same SIC code with published accounts. Top quartile earns the full 25 points.

Employees0/15 pts

Workforce size relative to sector peers from the most recent accounts. A larger team generally signals commercial scale.

Liquidity0/20 pts

Current assets ÷ current liabilities. A ratio above 2× earns full marks; between 1–2× scores partially; below 0.5× scores minimal points.

Longevity15/15 pts

One point per year of operation since incorporation, capped at 15. Older companies have a proven track record.

Filing compliance15/15 pts

Full 15 points when both annual accounts and confirmation statement are filed on time. Points are deducted for each overdue filing.

Maximum score is 100. Deductions apply for insolvency history, outstanding charges, going concern doubt, or disqualified officers.

Key FinancialsYear ending 31/10/2024

Net Worth

£2

Balance sheet strength

Cash

£2

Cash in the bank

Net Current Assets

Working capital

Current Assets

Current Liabilities

Prepared with Companies House