Back to search

New Experience Limited

04729900

active
Private Limited Company
Companies House
Health Score
88 / 100

Healthy

30/30
Filing
20/30
Financial
38/40
Risk
  • 1 outstanding charge (-2)

Details

26 FLANCHFORD ROAD, W12 9ND
Incorporated 10/04/2003

Compliance

Accounts

Up to date

Confirmation statement

Up to date

Industry

73200
Market research and public opinion polling

Officers

Jasmine Justine Anne Rubens

secretary · Since 10/04/2003

AUSTRALIAN · Age 62

Mr Simon Alexander Rubens

director · Since 10/04/2003

USER EXPERIENCE CONSULTANT

BRITISH · UNITED KINGDOM · Age 64

Also on 2 other boards

Persons with Significant Control

Mr Simon Alexander Rubens

25–50% shares
25–50% votes

British · United Kingdom · Age 64

26 Flanchford Road, London, W12 9ND

Notified 06/04/2016

Mrs Jasmine Justine Anne Rubens

25–50% shares
25–50% votes

British · United Kingdom · Age 62

26 Flanchford Road, London, W12 9ND

Notified 06/04/2016

Charges1 outstanding

charge
outstanding

D.A. PHILLIPS & CO LIMITED AND JOHN CHODY

Created 15/11/2010Registered 17/11/2010

CompanyRankvs 15720+ SIC 73200 peers
60

Financial strength70th percentile among SIC peers · 18/25
Employees37th percentile among SIC peers · 6/15
LiquidityCurrent ratio 1.85× · 16/20
Longevity15 years trading (max 15) · 15/15
Filing complianceAll filings up to date · 15/15
Outstanding charges -10
Show leaderboard
How is this score calculated?
Financial strength18/25 pts

Net worth compared to all companies in the same SIC code with published accounts. Top quartile earns the full 25 points.

Employees6/15 pts

Workforce size relative to sector peers from the most recent accounts. A larger team generally signals commercial scale.

Liquidity16/20 pts

Current assets ÷ current liabilities. A ratio above 2× earns full marks; between 1–2× scores partially; below 0.5× scores minimal points.

Longevity15/15 pts

One point per year of operation since incorporation, capped at 15. Older companies have a proven track record.

Filing compliance15/15 pts

Full 15 points when both annual accounts and confirmation statement are filed on time. Points are deducted for each overdue filing.

Risk deductions

Outstanding charges: -10 pts

Maximum score is 100. Deductions apply for insolvency history, outstanding charges, going concern doubt, or disqualified officers.

Key FinancialsYear ending 31/03/2025

Net Worth

£16k

Balance sheet strength

Cash

£6k

Cash in the bank

Net Current Assets

£14k

Working capital

Current Assets

£31k

Current Liabilities

£17k

Fixed Assets

£2k

Debtors

£25k

1avg. employees

Balance Sheet

Assets less current liabilities£16k

EstimatesDerived

YearCurrent Ratio
20251.85
20243.25
20233.09
20223.20
20215.28
20204.41
20193.72

Derived from filed accounts. Not audited figures.