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Optimizely Ltd

06060169

active
Private Limited Company
england wales
Companies House
Health Score
68 / 100

Some Concerns

30/30
Filing
0/30
Financial
38/40
Risk
  • Negative net worth (-10)
  • Loss before tax (-10)
  • Current liabilities exceed current assets (-10)
  • Going concern doubt noted in accounts (-10)
  • 1 outstanding charge (-2)

Details

60 ST MARTINS LANE, 4TH FLOOR, LONDON, WC2N 4JS
Incorporated 22/01/2007

Compliance

Last accounts

31/12/2024

full

Next accounts due

30/09/2026

On track

Confirmation statement

Last: 22/01/2026

Due 05/02/2027

On track

Industry

62090
Other information technology service activities

Officers

Brodies Secretarial Services Limited

secretary · Since 30/08/2016

BRITISH

Also on 939 other boards

Mr Myles Anthony Johnson

director · Since 09/06/2017

DIRECTOR

BRITISH · ENGLAND · Age 53

Also on 4 other boards

Mr Christopher Bayliss

director · Since 17/10/2022

ATTORNEY-AT-LAW

AUSTRALIAN · UNITED STATES · Age 67

Persons with Significant Control

Former PSCs

Venrex General Partner Limited As General Partner Of Venrex Lp

Ceased 04/11/2016

Endeavour Acquisition Uk Limiited

Ceased 09/10/2018

Mr Jeff Horing

Ceased 05/02/2026

Charges1 outstanding

Charge
outstanding

GOLUB CAPITAL MARKETS LLC, AS SECURITY AGENT

Created 30/10/2024Registered 30/10/2024
Charge
satisfied

GOLUB CAPITAL MARKETS LLC

Created 21/11/2018Registered 29/11/2018Satisfied 02/11/2024
Charge
satisfied

SILICON VALLEY BANK

Created 25/11/2016Registered 29/11/2016Satisfied 12/10/2018
Charge
satisfied

SILICON VALLEY BANK

Created 30/08/2016Registered 15/09/2016Satisfied 12/10/2018
Charge
satisfied

MARKETINVOICE LIMITES

Created 26/06/2015Registered 01/07/2015Satisfied 01/09/2016
Charge
satisfied

BERINGEA LLP (AS SECURITY TRUSTEE)

Created 03/04/2014Registered 10/04/2014Satisfied 01/09/2016
Charge
satisfied

BARCLAYS BANK PLC

Created 06/06/2013Registered 13/06/2013Satisfied 01/09/2016
charge
satisfied

BIBBY FINANCIAL SERVICES LTD (AS SECURITY TRUSTEE)

Created 04/07/2012Registered 06/07/2012Satisfied 24/06/2015

CompanyRankvs 388520+ SIC 62090 peers
31

Financial strength0th percentile among SIC peers · 0/25
Employees100th percentile among SIC peers · 15/15
LiquidityCurrent ratio 0.56× · 6/20
Longevity15 years trading (max 15) · 15/15
Filing complianceAll filings up to date · 15/15
Going concern doubt -10Outstanding charges -10
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How is this score calculated?
Financial strength0/25 pts

Net worth compared to all companies in the same SIC code with published accounts. Top quartile earns the full 25 points.

Employees15/15 pts

Workforce size relative to sector peers from the most recent accounts. A larger team generally signals commercial scale.

Liquidity6/20 pts

Current assets ÷ current liabilities. A ratio above 2× earns full marks; between 1–2× scores partially; below 0.5× scores minimal points.

Longevity15/15 pts

One point per year of operation since incorporation, capped at 15. Older companies have a proven track record.

Filing compliance15/15 pts

Full 15 points when both annual accounts and confirmation statement are filed on time. Points are deducted for each overdue filing.

Risk deductions

Going concern doubt: -10 pts

Outstanding charges: -10 pts

Maximum score is 100. Deductions apply for insolvency history, outstanding charges, going concern doubt, or disqualified officers.

Going Concern Doubt

we have not identified any material uncertainties relating to events or conditions that, individually or collectively, may cast significant doubt on the Company's ability to continue as a going concern for a period of at least twelve months from when the financial statements are authorised for issue. Our responsibilities and the responsibilities of the directors with respect to going co

Key FinancialsYear ending 31/12/2024

Turnover

£25.3M

Annual revenue

Net Worth

-£20.2M

Balance sheet strength

Cash

£256k

Cash in the bank

Profit Before Tax

-£1.3M

Bottom line earnings

Net Current Assets

-£17.6M

Working capital

Current Assets

£22.3M

Current Liabilities

£39.9M

Fixed Assets

£658k

Debtors

£21.1M

Cost of Sales

£3.8M

Gross Profit

£21.5M

Admin Expenses

£23.7M

Operating Profit

-£2.3M

Profit After Tax

-£1.4M

168avg. employees+12

People Costs

Wages & salaries£16.8M
NI contributions£2.3M

Balance Sheet

Assets less current liabilities-£16.9M
Prepared with Caseware UK (AP4) 2024.0.164

EstimatesDerived

YearCurrent RatioImplied Profit
20240.56-£1.3M
20230.72-£3.6M
20220.77-£4.4M
20210.82-£1.2M
20200.79-£10.4M
20190.17

Derived from filed accounts. Not audited figures.