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Apple Advisory Group Ltd

06133780

active
Private Limited Company
Companies House
Health Score
90 / 100

Healthy

30/30
Filing
20/30
Financial
40/40
Risk

No risk factors detected.

Details

12B SUN STREET, WALTHAM ABBEY, EN9 1EE
Incorporated 01/03/2007

Compliance

Accounts

Up to date

Confirmation statement

Up to date

Industry

69201
Accounting and auditing activities
69202
Bookkeeping activities

Officers

Mr Paul Anthony Mckay

director · Since 01/03/2007

CHARTERED MANAGEMENT ACCOUNTANT

BRITISH · ENGLAND · Age 48

Also on 2 other boards

Mrs Kerry Margaret Mckay

secretary · Since 16/06/2008

BRITISH · Age 45

Mr Aynsley Ball

director · Since 01/04/2010

CHARTERED CERTIFIED ACCOUNTANT

BRITISH · UNITED KINGDOM · Age 50

Also on 1 other board

Persons with Significant Control

Mr Paul Anthony Mckay

50–75% shares
50–75% votes
Appoint directors

British · England · Age 48

12b Sun Street, Waltham Abbey, EN9 1EE

Notified 06/04/2016

Mr. Aynsley Ball

25–50% shares
25–50% votes

British · England · Age 50

12b Sun Street, Waltham Abbey, EN9 1EE

Notified 03/04/2023

Former PSCs

Mrs Kerry Margaret Mckay

Ceased 01/05/2018

CompanyRankvs 3044+ SIC 69201 peers
83

Financial strength91th percentile among SIC peers · 23/25
Employees96th percentile among SIC peers · 14/15
LiquidityCurrent ratio 1.92× · 16/20
Longevity15 years trading (max 15) · 15/15
Filing complianceAll filings up to date · 15/15
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How is this score calculated?
Financial strength23/25 pts

Net worth compared to all companies in the same SIC code with published accounts. Top quartile earns the full 25 points.

Employees14/15 pts

Workforce size relative to sector peers from the most recent accounts. A larger team generally signals commercial scale.

Liquidity16/20 pts

Current assets ÷ current liabilities. A ratio above 2× earns full marks; between 1–2× scores partially; below 0.5× scores minimal points.

Longevity15/15 pts

One point per year of operation since incorporation, capped at 15. Older companies have a proven track record.

Filing compliance15/15 pts

Full 15 points when both annual accounts and confirmation statement are filed on time. Points are deducted for each overdue filing.

Maximum score is 100. Deductions apply for insolvency history, outstanding charges, going concern doubt, or disqualified officers.

Key FinancialsYear ending 31/03/2025

Net Worth

£158k

Balance sheet strength

Cash

£195k

Cash in the bank

Net Current Assets

£151k

Working capital

Current Assets

£315k

Current Liabilities

£164k

Fixed Assets

£9k

Debtors

£120k

11avg. employees-1

Balance Sheet

Assets less current liabilities£160k
Prepared with IRIS Accounts Production

EstimatesDerived

YearCurrent RatioImplied Profit
20251.92+£12k
20241.87+£32k
20231.41+£14k
20221.44+£6k
20211.52+£11k
20201.53+£2k
20191.73

Derived from filed accounts. Not audited figures.