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Ad Interact Ltd

06705633

active
Private Limited Company
england wales
Companies House
Health Score
80 / 100

Healthy

30/30
Filing
10/30
Financial
40/40
Risk
  • Current liabilities exceed current assets (-10)

Details

35 HARROWBY STREET, CARDIFF, CF10 5GA
Incorporated 23/09/2008

Compliance

Last accounts

31/12/2024

total exemption full

Next accounts due

30/09/2026

On track

Confirmation statement

Last: 21/12/2025

Due 04/01/2027

On track

Industry

73110
Advertising agencies

Officers

Mr Alex John Smith

director · Since 23/09/2008

COMPANY DIRECTOR

WELSH · UNITED KINGDOM · Age 37

Also on 2 other boards

Persons with Significant Control

Smith Online (Holdings) Ltd

75–100% shares
75–100% votes
Appoint directors

Tec Marina, Terra Nova Way, Penarth, CF64 1SA

Reg: 8822073 · England And Wales · Ltd

Notified 06/04/2016

CompanyRankvs 16518+ SIC 73110 peers
43

Financial strength21th percentile among SIC peers · 5/25
Employees39th percentile among SIC peers · 6/15
LiquidityCurrent ratio 0.42× · 2/20
Longevity15 years trading (max 15) · 15/15
Filing complianceAll filings up to date · 15/15
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How is this score calculated?
Financial strength5/25 pts

Net worth compared to all companies in the same SIC code with published accounts. Top quartile earns the full 25 points.

Employees6/15 pts

Workforce size relative to sector peers from the most recent accounts. A larger team generally signals commercial scale.

Liquidity2/20 pts

Current assets ÷ current liabilities. A ratio above 2× earns full marks; between 1–2× scores partially; below 0.5× scores minimal points.

Longevity15/15 pts

One point per year of operation since incorporation, capped at 15. Older companies have a proven track record.

Filing compliance15/15 pts

Full 15 points when both annual accounts and confirmation statement are filed on time. Points are deducted for each overdue filing.

Maximum score is 100. Deductions apply for insolvency history, outstanding charges, going concern doubt, or disqualified officers.

Key FinancialsYear ending 31/12/2024

Net Worth

£1

Balance sheet strength

Cash

£31

Cash in the bank

Net Current Assets

-£32k

Working capital

Current Assets

£24k

Current Liabilities

£56k

Debtors

£24k

1avg. employees

Balance Sheet

Assets less current liabilities-£32k
Prepared with IRIS Accounts Production

EstimatesDerived

YearCurrent Ratio
20240.42
20220.02
20210.01
20200.20
20190.20
20180.20

Derived from filed accounts. Not audited figures.