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We Are Acuity Limited

06752739

active
Private Limited Company
Companies House
Health Score
80 / 100

Healthy

30/30
Filing
10/30
Financial
40/40
Risk
  • Current liabilities exceed current assets (-10)

Details

39 THE METRO CENTRE, WATFORD, WD18 9SB
Incorporated 19/11/2008

Compliance

Accounts

Up to date

Confirmation statement

Up to date

Industry

73110
Advertising agencies

Officers

Mr Peter Cronin Ba Hons

secretary · Since 19/11/2008

GRAPHIC DESIGNER

BRITISH · ENGLAND · Age 55

Also on 11 other boards

Mr Peter Cronin Ba Hons

director · Since 19/11/2008

GRAPHIC DESIGNER

BRITISH · ENGLAND · Age 55

Also on 11 other boards

Mrs Mirella Cronin

director · Since 01/02/2022

DIRECTOR

BRITISH · ENGLAND · Age 51

Also on 1 other board

Persons with Significant Control

Mr Peter Cronin

50–75% shares
50–75% votes
Appoint directors

British · England · Age 55

39 The Metro Centre, Tolpits Lane, Watford, WD18 9SB

Notified 06/04/2016

Mrs Mirella Cronin

25–50% shares
25–50% votes

British · England · Age 51

39 The Metro Centre, Tolpits Lane, Watford, WD18 9SB

Notified 31/01/2022

Former PSCs

Mr Anthony Searle

Ceased 31/01/2022

Charges0 outstanding

Charge
satisfied

LLOYDS BANK PLC

Created 30/07/2014Registered 07/08/2014Satisfied 04/10/2024
charge
satisfied

AIB GROUP (UK) PLC

Created 27/03/2009Registered 31/03/2009Satisfied 21/03/2015

CompanyRankvs 309+ SIC 73110 peers
88

Financial strength95th percentile among SIC peers · 24/25
Employees96th percentile among SIC peers · 14/15
LiquidityCurrent ratio 8.05× · 20/20
Longevity15 years trading (max 15) · 15/15
Filing complianceAll filings up to date · 15/15
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How is this score calculated?
Financial strength24/25 pts

Net worth compared to all companies in the same SIC code with published accounts. Top quartile earns the full 25 points.

Employees14/15 pts

Workforce size relative to sector peers from the most recent accounts. A larger team generally signals commercial scale.

Liquidity20/20 pts

Current assets ÷ current liabilities. A ratio above 2× earns full marks; between 1–2× scores partially; below 0.5× scores minimal points.

Longevity15/15 pts

One point per year of operation since incorporation, capped at 15. Older companies have a proven track record.

Filing compliance15/15 pts

Full 15 points when both annual accounts and confirmation statement are filed on time. Points are deducted for each overdue filing.

Maximum score is 100. Deductions apply for insolvency history, outstanding charges, going concern doubt, or disqualified officers.

Key FinancialsYear ending 31/12/2024

Net Worth

£230k

Balance sheet strength

Cash

£168k

Cash in the bank

Net Current Assets

£224k

Working capital

Current Assets

£256k

Current Liabilities

£32k

Fixed Assets

£7k

Debtors

£88k

9avg. employees-1

Tax at Year End(2023)

Corp tax£26k

Balance Sheet

Assets less current liabilities£232k
Prepared with IRIS Accounts Production

EstimatesDerived

YearCurrent RatioImplied Profit
20248.05-£28k
20233.19+£50k
20222.40-£228k
20213.08+£107k
20202.59+£28k
20192.27-£44k
20182.61

Derived from filed accounts. Not audited figures.