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Sendell Ltd

07093317

active
Private Limited Company
Companies House
Health Score
90 / 100

Healthy

30/30
Filing
20/30
Financial
40/40
Risk

No risk factors detected.

Details

87 ERPINGHAM ROAD, LONDON, SW15 1BJ
Incorporated 02/12/2009

Compliance

Accounts

Up to date

Confirmation statement

Up to date

Industry

73110
Advertising agencies
82990
Other business support service activities

Officers

Mr Gregory John Sendell

director · Since 02/12/2009

ADVERTISING/MARKETING CONSULTANT

BRITISH · ENGLAND · Age 56

Mrs Joanne Sendell

director · Since 02/12/2009

ADVERTISING/MARKETING CONSULTANT

BRITISH · ENGLAND · Age 56

Also on 2 other boards

Mr Jeremy Salmon

secretary · Since 19/12/2013

Persons with Significant Control

Mr Gregory John Sendell

25–50% shares
25–50% votes

British · United Kingdom · Age 56

87, Erpingham Road, London, SW15 1BJ

Notified 06/04/2016

Mrs Joanne Sendell

25–50% shares
ownership-of-shares-25-to-50-percent-as-firm

British · United Kingdom · Age 56

87, Erpingham Road, London, SW15 1BJ

Notified 06/04/2016

CompanyRankvs 3127+ SIC 73110 peers
72

Financial strength62th percentile among SIC peers · 16/25
Employees39th percentile among SIC peers · 6/15
LiquidityCurrent ratio 2.34× · 20/20
Longevity15 years trading (max 15) · 15/15
Filing complianceAll filings up to date · 15/15
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How is this score calculated?
Financial strength16/25 pts

Net worth compared to all companies in the same SIC code with published accounts. Top quartile earns the full 25 points.

Employees6/15 pts

Workforce size relative to sector peers from the most recent accounts. A larger team generally signals commercial scale.

Liquidity20/20 pts

Current assets ÷ current liabilities. A ratio above 2× earns full marks; between 1–2× scores partially; below 0.5× scores minimal points.

Longevity15/15 pts

One point per year of operation since incorporation, capped at 15. Older companies have a proven track record.

Filing compliance15/15 pts

Full 15 points when both annual accounts and confirmation statement are filed on time. Points are deducted for each overdue filing.

Maximum score is 100. Deductions apply for insolvency history, outstanding charges, going concern doubt, or disqualified officers.

Key FinancialsYear ending 31/12/2024

Net Worth

£4k

Balance sheet strength

Cash

—

Cash in the bank

Net Current Assets

£4k

Working capital

Current Assets

£7k

Current Liabilities

£3k

1avg. employees

Tax at Year End(2021)

Corp tax£1k

Director Loans(2021)

Company owes directors£4k

Balance Sheet

Assets less current liabilities£4k
Signed by Mrs Joanne Sendell 06/06/2025Prepared with Acorah Software Products - Accounts Production

EstimatesDerived

YearCurrent RatioImplied Profit
20242.34+£6k
20230.76-£4k
20221.15-£9k
20212.07-£1k
20203.79+£23k
2019-3.61+£2k
2018-5.76—

Derived from filed accounts. Not audited figures.