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Addy-Kassova Audience Strategy Limited

07964117

active
Private Limited Company
Companies House
Health Score
85 / 100

Healthy

25/30
Filing
20/30
Financial
40/40
Risk
  • No accounts filed in last 18 months (-5)

Details

SUITE 7, SECOND FLOOR, APPLE MARKET HUB, KINGSTON UPON THAMES, KT1 1JD
Incorporated 24/02/2012

Compliance

Accounts

Up to date

Confirmation statement

Up to date

Industry

73200
Market research and public opinion polling

Officers

Mr Richard Anthony Christopher Addy

director · Since 24/02/2012

AUDIENCE STRATEGY CONSULTANCY

BRITISH · UNITED KINGDOM · Age 57

Ms Luba Gueorguieva Kassova

director · Since 24/02/2012

AUDIENCE STRATEGIST

BULGARIAN · ENGLAND · Age 55

Persons with Significant Control

Mr Richard Anthony Christopher Addy

25–50% shares
25–50% votes

British · United Kingdom · Age 57

Suite 7,, Second Floor, Apple Market Hub, Kingston Upon Thames, KT1 1JD

Notified 06/04/2016

Ms Luba Gueorguieva Kassova

25–50% shares
25–50% votes

Bulgarian · England · Age 55

Suite 7,, Second Floor, Apple Market Hub, Kingston Upon Thames, KT1 1JD

Notified 06/04/2016

CompanyRankvs 185+ SIC 73200 peers
84

Financial strength92th percentile among SIC peers · 23/25
Employees71th percentile among SIC peers · 11/15
LiquidityCurrent ratio 3.47× · 20/20
Longevity15 years trading (max 15) · 15/15
Filing complianceAll filings up to date · 15/15
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185Addy-Kassova Audience Strategy Limited
83
How is this score calculated?
Financial strength23/25 pts

Net worth compared to all companies in the same SIC code with published accounts. Top quartile earns the full 25 points.

Employees11/15 pts

Workforce size relative to sector peers from the most recent accounts. A larger team generally signals commercial scale.

Liquidity20/20 pts

Current assets ÷ current liabilities. A ratio above 2× earns full marks; between 1–2× scores partially; below 0.5× scores minimal points.

Longevity15/15 pts

One point per year of operation since incorporation, capped at 15. Older companies have a proven track record.

Filing compliance15/15 pts

Full 15 points when both annual accounts and confirmation statement are filed on time. Points are deducted for each overdue filing.

Maximum score is 100. Deductions apply for insolvency history, outstanding charges, going concern doubt, or disqualified officers.

Key FinancialsYear ending 28/02/2025

Net Worth

£269k

Balance sheet strength

Cash

£17k

Cash in the bank

Net Current Assets

£268k

Working capital

Current Assets

£376k

Current Liabilities

£108k

Fixed Assets

£860

Debtors

£359k

2avg. employees

Balance Sheet

Assets less current liabilities£269k
Signed by Mr Richard Addy 27/11/2025Prepared with Acorah Software Products - Accounts Production

EstimatesDerived

YearCurrent RatioImplied Profit
20253.47-£92k
20244.69+£5k
20236.12—

Derived from filed accounts. Not audited figures.