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Ethical Introductions Ltd

09280849

active
Private Limited Company
england wales
Companies House
Health Score
78 / 100

Some Concerns

30/30
Filing
10/30
Financial
38/40
Risk
  • Current liabilities exceed current assets (-10)
  • 1 outstanding charge (-2)

Details

UNIT 3 VISTA PLACE COY POND BUSINESS PARK, POOLE, BH12 1JY
Incorporated 27/10/2014

Compliance

Last accounts

31/12/2024

total exemption full

Next accounts due

30/09/2026

On track

Confirmation statement

Last: 01/11/2025

Due 15/11/2026

On track

Industry

73110
Advertising agencies

Officers

Mr Thomas Oliver Michael Old

director · Since 27/10/2014

MARKETING

ENGLISH · ENGLAND · Age 45

Mr Ross Alexander Nichols

director · Since 10/07/2017

DIRECTOR

BRITISH · ENGLAND · Age 43

Also on 2 other boards

Mr John Julian Browett

director · Since 06/04/2022

CHAIR PERSON

BRITISH · ENGLAND · Age 62

Also on 4 other boards

Mr James Andrew Tootell

director · Since 20/12/2024

DIRECTOR

BRITISH · UNITED KINGDOM · Age 38

Also on 2 other boards

Persons with Significant Control

Former PSCs

Mr Thomas Oliver Michael Old

Ceased 19/10/2021

Mr Ross Alexander Nichols

Ceased 04/02/2019

Charges1 outstanding

Charge
outstanding

ADG PREFCAP I LP

Created 01/03/2024Registered 04/03/2024
Charge
satisfied

ADG PREFCAP I LP

Created 21/01/2022Registered 21/01/2022Satisfied 14/01/2025
Charge
satisfied

SOUTH WEST INVESTMENT GROUP (CAPITAL) LIMITED

Created 18/07/2017Registered 18/07/2017Satisfied 03/12/2021

CompanyRankvs 488+ SIC 73110 peers
77

Financial strength100th percentile among SIC peers · 25/25
Employees100th percentile among SIC peers · 15/15
LiquidityCurrent ratio 5.95× · 20/20
Longevity12 years trading (max 15) · 12/15
Filing complianceAll filings up to date · 15/15
Outstanding charges -10
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How is this score calculated?
Financial strength25/25 pts

Net worth compared to all companies in the same SIC code with published accounts. Top quartile earns the full 25 points.

Employees15/15 pts

Workforce size relative to sector peers from the most recent accounts. A larger team generally signals commercial scale.

Liquidity20/20 pts

Current assets ÷ current liabilities. A ratio above 2× earns full marks; between 1–2× scores partially; below 0.5× scores minimal points.

Longevity12/15 pts

One point per year of operation since incorporation, capped at 15. Older companies have a proven track record.

Filing compliance15/15 pts

Full 15 points when both annual accounts and confirmation statement are filed on time. Points are deducted for each overdue filing.

Risk deductions

Outstanding charges: -10 pts

Maximum score is 100. Deductions apply for insolvency history, outstanding charges, going concern doubt, or disqualified officers.

Key FinancialsYear ending 31/12/2024

Net Worth

£4.3M

Balance sheet strength

Cash

£4.3M

Cash in the bank

Net Current Assets

£4.2M

Working capital

Current Assets

£5.0M

Current Liabilities

£846k

Fixed Assets

£102k

Debtors

£736k

59avg. employees+10

Balance Sheet

Intangible assets£86k
Assets less current liabilities£4.3M
Signed by Mr Thomas Old 6 October 2025Prepared with Acorah Software Products - Accounts Production

EstimatesDerived

YearCurrent RatioImplied Profit
20245.95+£4.6M
20231.39-£546k
20221.14-£199k
20211.91-£548k
20203.34+£1.1M
2019-0.87-£348k
20183.04

Derived from filed accounts. Not audited figures.