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Automated Creative Ltd

11029640

active
Private Limited Company
Companies House
Health Score
75 / 100

Some Concerns

25/30
Filing
10/30
Financial
40/40
Risk
  • No accounts filed in last 18 months (-5)
  • Current liabilities exceed current assets (-10)

Details

20-22 WENLOCK ROAD, LONDON, N1 7GU
Incorporated 24/10/2017

Compliance

Accounts

Up to date

Confirmation statement

Up to date

Industry

73110
Advertising agencies

Officers

Mr Thomas Richard John Ollerton

director · Since 24/10/2017

DIRECTOR

BRITISH · UNITED KINGDOM · Age 48

Mr Alexander David Hobhouse

director · Since 26/06/2020

DIRECTOR

BRITISH · UNITED KINGDOM · Age 39

Ms Rhoda Mary Sell

director · Since 26/06/2020

DIRECTOR

BRITISH · ENGLAND · Age 35

Persons with Significant Control

Mr Thomas Richard John Ollerton

50–75% shares
50–75% votes

British · United Kingdom · Age 48

20-22, Wenlock Road, London, N1 7GU

Notified 24/10/2017

Mr Alexander David Hobhouse

25–50% shares
25–50% votes

British · United Kingdom · Age 39

20-22, Wenlock Road, London, N1 7GU

Notified 26/06/2020

CompanyRankvs 751+ SIC 73110 peers
84

Financial strength99th percentile among SIC peers · 25/25
Employees98th percentile among SIC peers · 15/15
LiquidityCurrent ratio 4.51× · 20/20
Longevity9 years trading (max 15) · 9/15
Filing complianceAll filings up to date · 15/15
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How is this score calculated?
Financial strength25/25 pts

Net worth compared to all companies in the same SIC code with published accounts. Top quartile earns the full 25 points.

Employees15/15 pts

Workforce size relative to sector peers from the most recent accounts. A larger team generally signals commercial scale.

Liquidity20/20 pts

Current assets ÷ current liabilities. A ratio above 2× earns full marks; between 1–2× scores partially; below 0.5× scores minimal points.

Longevity9/15 pts

One point per year of operation since incorporation, capped at 15. Older companies have a proven track record.

Filing compliance15/15 pts

Full 15 points when both annual accounts and confirmation statement are filed on time. Points are deducted for each overdue filing.

Maximum score is 100. Deductions apply for insolvency history, outstanding charges, going concern doubt, or disqualified officers.

Key FinancialsYear ending 31/10/2024

Net Worth

£1.7M

Balance sheet strength

Cash

£909k

Cash in the bank

Net Current Assets

£1.7M

Working capital

Current Assets

£2.1M

Current Liabilities

£475k

Fixed Assets

£6k

Debtors

£1.2M

14avg. employees+10

Balance Sheet

Assets less current liabilities£1.7M
Signed by Mr Thomas Ollerton 12 August 2025Prepared with Acorah Software Products - Accounts Production

EstimatesDerived

YearCurrent RatioImplied Profit
20244.51+£326k
20233.01+£309k
20223.36+£368k
20214.43

Derived from filed accounts. Not audited figures.