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Auto Dealer Force Limited

11472492

active
ltd
england wales
Companies House
Health Score
90 / 100

Healthy

30/30
Filing
20/30
Financial
40/40
Risk

No risk factors detected.

Details

7 Stanley Avenue, Southport, PR8 4RU
Incorporated 19/07/2018

Previously known as

24-7 Customer Service Limited · until 17/02/2021

Compliance

Last accounts

31/07/2025

micro entity

Next accounts due

30/04/2027

On track

Confirmation statement

Last: 18/07/2026

Due 01/08/2027

On track

Industry

62012
Business and domestic software development

Officers

Mr Stephen James Upton

director · Since 19/07/2018

DIRECTOR

BRITISH · ENGLAND · Age 54

Also on 4 other boards

Stephen James Upton

director · Since 19/07/2018

British · England · Age 54

Former

Dominic Thomas Upton

secretary · Resigned 12/03/2026

Mrs Caroline Louise Upton

secretary · Resigned 25/06/2026

Caroline Louise Upton

secretary · Resigned 25/06/2026

Persons with Significant Control

Mr Stephen James Upton

75–100% shares
75–100% votes
Appoint directors

British · England · Age 54

7, Stanley Avenue, Southport, PR8 4RU

Notified 19/07/2018

Change History

statusactive
2026-07-26

Active

typeltd
2026-07-26

Private Limited Company

address line17 Stanley Avenue
2026-07-26

7 STANLEY AVENUE

post townSouthport
2026-07-26

SOUTHPORT

officer appointedUPTON, Stephen James
2026-07-26

CompanyRankvs 33795+ SIC 62012 peers
61

Financial strength59th percentile among SIC peers · 15/25
Employees17th percentile among SIC peers · 3/15
LiquidityCurrent ratio Infinity× · 20/20
Longevity8 years trading (max 15) · 8/15
Filing complianceAll filings up to date · 15/15
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How is this score calculated?
Financial strength15/25 pts

Net worth compared to all companies in the same SIC code with published accounts. Top quartile earns the full 25 points.

Employees3/15 pts

Workforce size relative to sector peers from the most recent accounts. A larger team generally signals commercial scale.

Liquidity20/20 pts

Current assets ÷ current liabilities. A ratio above 2× earns full marks; between 1–2× scores partially; below 0.5× scores minimal points.

Longevity8/15 pts

One point per year of operation since incorporation, capped at 15. Older companies have a proven track record.

Filing compliance15/15 pts

Full 15 points when both annual accounts and confirmation statement are filed on time. Points are deducted for each overdue filing.

Maximum score is 100. Deductions apply for insolvency history, outstanding charges, going concern doubt, or disqualified officers.

Key FinancialsYear ending 31/07/2025

Net Worth

£3k

Balance sheet strength

Cash

Cash in the bank

Net Current Assets

£3k

Working capital

Current Assets

£3k

Current Liabilities

£0

0avg. employees

Balance Sheet

Assets less current liabilities£3k
Prepared with Companies House

EstimatesDerived

YearCurrent Ratio
2025Infinity

Derived from filed accounts. Not audited figures.