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I Like It. What Is It? Ltd

11587864

active
Private Limited Company
england wales
Companies House
Health Score
75 / 100

Some Concerns

25/30
Filing
10/30
Financial
40/40
Risk
  • No accounts filed in last 18 months (-5)
  • Current liabilities exceed current assets (-10)

Details

F25 WATERFRONT STUDIOS, LONDON, E16 1AH
Incorporated 25/09/2018

Compliance

Last accounts

31/08/2025

total exemption full

Next accounts due

31/05/2027

On track

Confirmation statement

Last: 25/09/2025

Due 09/10/2026

On track

Industry

73110
Advertising agencies

Officers

March Mutual Secretarial Services Ltd

secretary · Since 25/09/2018

Also on 273 other boards

Mr Alberto Rivero Hernandez

director · Since 25/09/2018

CREATIVE ART DIRECTOR

SPANISH · UNITED KINGDOM · Age 50

Persons with Significant Control

Mr Alberto Rivero Hernandez

75–100% shares
75–100% votes
Appoint directors

Spanish · United Kingdom · Age 50

96 Goddard Place, London, N19 5GT

Notified 25/09/2018

CompanyRankvs 4989+ SIC 73110 peers
68

Financial strength75th percentile among SIC peers · 19/25
Employees39th percentile among SIC peers · 6/15
LiquidityCurrent ratio 5.13× · 20/20
Longevity8 years trading (max 15) · 8/15
Filing complianceAll filings up to date · 15/15
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How is this score calculated?
Financial strength19/25 pts

Net worth compared to all companies in the same SIC code with published accounts. Top quartile earns the full 25 points.

Employees6/15 pts

Workforce size relative to sector peers from the most recent accounts. A larger team generally signals commercial scale.

Liquidity20/20 pts

Current assets ÷ current liabilities. A ratio above 2× earns full marks; between 1–2× scores partially; below 0.5× scores minimal points.

Longevity8/15 pts

One point per year of operation since incorporation, capped at 15. Older companies have a proven track record.

Filing compliance15/15 pts

Full 15 points when both annual accounts and confirmation statement are filed on time. Points are deducted for each overdue filing.

Maximum score is 100. Deductions apply for insolvency history, outstanding charges, going concern doubt, or disqualified officers.

Key FinancialsYear ending 31/08/2024

Net Worth

£16k

Balance sheet strength

Cash

£19k

Cash in the bank

Net Current Assets

£15k

Working capital

Current Assets

£19k

Current Liabilities

£4k

Fixed Assets

£649

1avg. employees

Tax at Year End

Corp tax£4k

Director Loans(2020)

Company owes directors£1k

Balance Sheet

Assets less current liabilities£16k
Signed by Mr Alberto Rivero Hernandez 26 December 2024Prepared with Acorah Software Products - Accounts Production

EstimatesDerived

YearCurrent RatioImplied Profit
20245.13+£14k
20232.78-£6k
20222.43+£4k
20211.64
20202.17
20191.91

Derived from filed accounts. Not audited figures.