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White City Investment Limited

12861369

active
Private Limited Company
Companies House
Health Score
61 / 100

Some Concerns

25/30
Filing
0/30
Financial
36/40
Risk
  • No accounts filed in last 18 months (-5)
  • Negative net worth (-10)
  • Current liabilities exceed current assets (-10)
  • 2 outstanding charges (-4)

Details

9-11 NORFOLK PLACE, LONDON, W2 1QL
Incorporated 07/09/2020

Compliance

Accounts

Up to date

Confirmation statement

Up to date

Industry

68209
Other letting and operating of own or leased real estate

Officers

Mr Ali Tareq Abd Al-Rubaye

director · Since 12/10/2020

ENTREPRENEUR

BRITISH · ENGLAND · Age 54

Also on 9 other boards

Dr Hussein Ali Tareq Al-Rubaye

director · Since 20/05/2026

BRITISH · ENGLAND · Age 30

Also on 1 other board

Persons with Significant Control

Mr Ali Tareq Abd Al-Rubaye

75–100% shares
75–100% votes
Appoint directors

British · England · Age 54

9-11, Norfolk Place, London, W2 1QL

Notified 12/10/2020

Former PSCs

Mr Sam Smith

Ceased 12/10/2020

Charges2 outstanding

Charge
outstanding

SHAWBROOK BANK LIMITED

Created 02/10/2025Registered 03/10/2025
Charge
outstanding

WEST ONE SECURED LOANS LIMITED

Created 11/10/2021Registered 13/10/2021

CompanyRankvs 315747+ SIC 68209 peers
13

Financial strength1th percentile among SIC peers · 0/25
Employees0th percentile among SIC peers · 0/15
LiquidityCurrent ratio 0× · 2/20
Longevity6 years trading (max 15) · 6/15
Filing complianceAll filings up to date · 15/15
Outstanding charges -10
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315747White City Investment Limited
22
How is this score calculated?
Financial strength0/25 pts

Net worth compared to all companies in the same SIC code with published accounts. Top quartile earns the full 25 points.

Employees0/15 pts

Workforce size relative to sector peers from the most recent accounts. A larger team generally signals commercial scale.

Liquidity2/20 pts

Current assets ÷ current liabilities. A ratio above 2× earns full marks; between 1–2× scores partially; below 0.5× scores minimal points.

Longevity6/15 pts

One point per year of operation since incorporation, capped at 15. Older companies have a proven track record.

Filing compliance15/15 pts

Full 15 points when both annual accounts and confirmation statement are filed on time. Points are deducted for each overdue filing.

Risk deductions

Outstanding charges: -10 pts

Maximum score is 100. Deductions apply for insolvency history, outstanding charges, going concern doubt, or disqualified officers.

Key FinancialsYear ending 30/09/2024

Net Worth

-£312k

Balance sheet strength

Cash

—

Cash in the bank

Net Current Assets

-£2.3M

Working capital

Current Assets

£2k

Current Liabilities

£2.3M

Fixed Assets

£3.5M

Director Loans(2021)

Company owes directors£2.0M

Balance Sheet

Assets less current liabilities£1.2M
Signed by Mr Ali Al-Rubaye 26/06/2025Prepared with Acorah Software Products - Accounts Production

EstimatesDerived

YearCurrent RatioImplied Profit
20240.00-£143k
20230.00-£79k
20220.00-£61k
20210.00—

Derived from filed accounts. Not audited figures.