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Are You Mad Worldwide Ltd

12967851

active
Private Limited Company
england wales
Companies House
Health Score
68 / 100

Some Concerns

30/30
Filing
0/30
Financial
38/40
Risk
  • Negative net worth (-10)
  • Current liabilities exceed current assets (-10)
  • 1 outstanding charge (-2)

Details

7 BELL YARD, LONDON, WC2A 2JR
Incorporated 22/10/2020

Compliance

Last accounts

31/10/2024

total exemption full

Next accounts due

31/07/2026

On track

Confirmation statement

Last: 21/10/2025

Due 04/11/2026

On track

Industry

73110
Advertising agencies

Officers

Mr Nadeem Nazih Daniel

director · Since 22/10/2020

CREATIVE DIRECTOR

BRITISH · ENGLAND · Age 42

Also on 3 other boards

Mr James Jacob Suckling

director · Since 22/10/2020

BUSINESS DIRECTOR

BRITISH · ENGLAND · Age 40

Persons with Significant Control

Mr Nadeem Nazih Daniel

25–50% shares
25–50% votes

British · England · Age 42

7, Bell Yard, London, WC2A 2JR

Notified 22/10/2020

Mr James Jacob Suckling

25–50% shares
25–50% votes

British · England · Age 40

Cottesmore, Epping Road, Harlow, CM19 5DD

Notified 22/10/2020

Charges1 outstanding

Charge
outstanding

FI CAPITAL LIMITED

Created 29/11/2024Registered 29/11/2024

CompanyRankvs 22210+ SIC 73110 peers
25

Financial strength3th percentile among SIC peers · 1/25
Employees74th percentile among SIC peers · 11/15
LiquidityCurrent ratio 0.27× · 2/20
Longevity6 years trading (max 15) · 6/15
Filing complianceAll filings up to date · 15/15
Outstanding charges -10
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22210Are You Mad Worldwide Ltd
34
How is this score calculated?
Financial strength1/25 pts

Net worth compared to all companies in the same SIC code with published accounts. Top quartile earns the full 25 points.

Employees11/15 pts

Workforce size relative to sector peers from the most recent accounts. A larger team generally signals commercial scale.

Liquidity2/20 pts

Current assets ÷ current liabilities. A ratio above 2× earns full marks; between 1–2× scores partially; below 0.5× scores minimal points.

Longevity6/15 pts

One point per year of operation since incorporation, capped at 15. Older companies have a proven track record.

Filing compliance15/15 pts

Full 15 points when both annual accounts and confirmation statement are filed on time. Points are deducted for each overdue filing.

Risk deductions

Outstanding charges: -10 pts

Maximum score is 100. Deductions apply for insolvency history, outstanding charges, going concern doubt, or disqualified officers.

Key FinancialsYear ending 31/10/2025

Net Worth

-£53k

Balance sheet strength

Cash

£21k

Cash in the bank

Net Current Assets

-£73k

Working capital

Current Assets

£26k

Current Liabilities

£99k

Fixed Assets

£25k

Debtors

£5k

2avg. employees

Tax at Year End

Corp tax£51k
VAT£4k

Director Loans

Company owes directors£203

Balance Sheet

Assets less current liabilities-£48k
Signed by Mr James Suckling 04/08/2026Prepared with Acorah Software Products - Accounts Production

EstimatesDerived

YearCurrent RatioImplied ProfitEst. Revenue
20250.27-£12k£72k
20240.75—£221k
20230.80—£291k

Derived from filed accounts. Not audited figures.