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Apply24 Ltd

15000523

active
ltd
england wales
Companies House
Health Score
90 / 100

Healthy

30/30
Filing
20/30
Financial
40/40
Risk

No risk factors detected.

Details

7 Cotswold Crescent, Stoke-On-Trent, ST2 7EJ
Incorporated 13/07/2023

Previously known as

My Simple Tech Ltd · until 12/03/2026

Compliance

Last accounts

31/03/2026

micro entity

Next accounts due

31/12/2027

On track

Confirmation statement

Last: 12/07/2026

Due 26/07/2027

On track

Industry

62012
Business and domestic software development

Officers

Mr James Adams

director · Since 13/07/2023

COMPANY DIRECTOR

BRITISH · ENGLAND · Age 43

Mr Jonathan Guthrie

director · Since 13/07/2023

COMPANY DIRECTOR

BRITISH · SCOTLAND · Age 66

Also on 4 other boards

Mr Philip Randall Telfer

director · Since 24/07/2025

DIRECTOR

BRITISH · ENGLAND · Age 56

Also on 2 other boards

James Adams

director · Since 13/07/2023

British · England · Age 43

Jonathan Guthrie

director · Since 13/07/2023

British · Scotland · Age 66

Philip Randall Telfer

director · Since 24/07/2025

British · England · Age 56

Persons with Significant Control

Mr James Adams

25–50% shares
25–50% votes

British · England · Age 43

7, Cotswold Crescent, Stoke-On-Trent, ST2 7EJ

Notified 13/07/2023

Mr Philip Randall Telfer

25–50% shares
25–50% votes

British · England · Age 56

7, Cotswold Crescent, Stoke-On-Trent, ST2 7EJ

Notified 22/04/2025

Change History

statusactive
2026-09-14

Active

typeltd
2026-09-14

Private Limited Company

address line17 Cotswold Crescent
2026-09-14

7 COTSWOLD CRESCENT

post townStoke-On-Trent
2026-09-14

STOKE-ON-TRENT

officer appointedADAMS, James
2026-09-14
officer appointedGUTHRIE, Jonathan
2026-09-14
officer appointedTELFER, Philip Randall
2026-09-14

CompanyRankvs 23330+ SIC 62012 peers
74

Financial strength90th percentile among SIC peers · 23/25
Employees85th percentile among SIC peers · 13/15
LiquidityCurrent ratio Infinity× · 20/20
Longevity3 years trading (max 15) · 3/15
Filing complianceAll filings up to date · 15/15
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How is this score calculated?
Financial strength23/25 pts

Net worth compared to all companies in the same SIC code with published accounts. Top quartile earns the full 25 points.

Employees13/15 pts

Workforce size relative to sector peers from the most recent accounts. A larger team generally signals commercial scale.

Liquidity20/20 pts

Current assets ÷ current liabilities. A ratio above 2× earns full marks; between 1–2× scores partially; below 0.5× scores minimal points.

Longevity3/15 pts

One point per year of operation since incorporation, capped at 15. Older companies have a proven track record.

Filing compliance15/15 pts

Full 15 points when both annual accounts and confirmation statement are filed on time. Points are deducted for each overdue filing.

Maximum score is 100. Deductions apply for insolvency history, outstanding charges, going concern doubt, or disqualified officers.

Key FinancialsYear ending 31/03/2026

Net Worth

£166k

Balance sheet strength

Cash

Cash in the bank

Net Current Assets

£166k

Working capital

Current Assets

£166k

Current Liabilities

£0

3avg. employees

Balance Sheet

Assets less current liabilities£166k
Prepared with Companies House

EstimatesDerived

YearCurrent RatioImplied Profit
2026Infinity+£0
2026Infinity

Derived from filed accounts. Not audited figures.

Filing History17 filings

Accounts filed

accounts with accounts type micro entity

23/07/20263 pages · PDF
Confirmation statement

confirmation statement with updates

16/07/20264 pages · PDF
Shares allotted

capital allotment shares

07/07/20263 pages · PDF
MA

memorandum articles

06/07/202613 pages · PDF
RESOLUTIONS

resolution

06/07/20261 page · PDF
Accounts date changed

change account reference date company previous shortened

14/05/20261 page · PDF
Accounts filed

accounts with accounts type dormant

28/04/20262 pages · PDF
CERTNM

certificate change of name company

12/03/20263 pages · PDF
Confirmation statement

confirmation statement with updates

01/08/20254 pages · PDF
PSC notified

notification of a person with significant control

01/08/20252 pages · PDF
Director appointed

appoint person director company with name date

01/08/20252 pages · PDF
PSC changed

change to a person with significant control

23/07/20252 pages · PDF
Shares allotted

capital allotment shares

02/06/20254 pages · PDF
Accounts filed

accounts with accounts type dormant

01/04/20252 pages · PDF
Confirmation statement

confirmation statement with no updates

14/08/20243 pages · PDF
Address changed

change registered office address company with date old address new address

14/03/20241 page · PDF
Incorporated

incorporation company

13/07/202311 pages · PDF