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Heart Smashed Limited

15113830

active
Private Limited Company
Companies House
Health Score
70 / 100

Some Concerns

30/30
Filing
0/30
Financial
40/40
Risk
  • Negative net worth (-10)
  • Current liabilities exceed current assets (-10)

Details

6TH FLOOR, AMP HOUSE, CROYDON, CR0 2LX
Incorporated 04/09/2023

Compliance

Accounts

Up to date

Confirmation statement

Up to date

Industry

62090
Other information technology service activities
74202
Other specialist photography

Officers

Mr Adam James Cronin

director · Since 04/09/2023

DIRECTOR

BRITISH · UNITED KINGDOM · Age 43

Also on 2 other boards

Mrs Lauren Cronin-Fox

director · Since 01/08/2025

BRITISH · ENGLAND · Age 42

Persons with Significant Control

Mr Adam James Cronin

Appoint directors

British · United Kingdom · Age 43

6th Floor, Amp House, Dingwall Road, Croydon, CR0 2LX

Notified 04/09/2023

CompanyRankvs 52667+ SIC 62090 peers
31

Financial strength18th percentile among SIC peers · 5/25
Employees41th percentile among SIC peers · 6/15
LiquidityCurrent ratio 0.28× · 2/20
Longevity3 years trading (max 15) · 3/15
Filing complianceAll filings up to date · 15/15
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52667Heart Smashed Limited
30
How is this score calculated?
Financial strength5/25 pts

Net worth compared to all companies in the same SIC code with published accounts. Top quartile earns the full 25 points.

Employees6/15 pts

Workforce size relative to sector peers from the most recent accounts. A larger team generally signals commercial scale.

Liquidity2/20 pts

Current assets ÷ current liabilities. A ratio above 2× earns full marks; between 1–2× scores partially; below 0.5× scores minimal points.

Longevity3/15 pts

One point per year of operation since incorporation, capped at 15. Older companies have a proven track record.

Filing compliance15/15 pts

Full 15 points when both annual accounts and confirmation statement are filed on time. Points are deducted for each overdue filing.

Maximum score is 100. Deductions apply for insolvency history, outstanding charges, going concern doubt, or disqualified officers.

Key FinancialsYear ending 31/07/2025

Net Worth

-£440

Balance sheet strength

Cash

—

Cash in the bank

Net Current Assets

-£260

Working capital

Current Assets

£100

Current Liabilities

£360

1avg. employees+1

Balance Sheet

Assets less current liabilities-£260
Prepared with Sage Accounts Production 25.0 - FRS102_2024

EstimatesDerived

YearCurrent Ratio
20250.28
20240.56

Derived from filed accounts. Not audited figures.