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Advertising Online Limited

03843074

active
Private Limited Company
england wales
Companies House
Health Score
90 / 100

Healthy

30/30
Filing
20/30
Financial
40/40
Risk

No risk factors detected.

Details

SUIT A, BIRCH HOUSE, ST. NEOTS, PE19 1DZ
Incorporated 16/09/1999

Compliance

Last accounts

31/12/2024

micro entity

Next accounts due

30/09/2026

On track

Confirmation statement

Last: 02/12/2025

Due 16/12/2026

On track

Industry

79909
Other reservation service activities

Officers

Mr Jiye Chen

director · Since 16/09/1999

SOFTWARE ENGINEER

CHINESE · ENGLAND · Age 61

Also on 10 other boards

Mr Aristides Dos Reis Quintad D'Costa

secretary · Since 30/09/2010

BRITISH · ENGLAND · Age 74

Also on 183 other boards

Persons with Significant Control

Longshen Properties Ltd

50–75% shares
50–75% votes
Appoint directors

20, Seymour Mews, London, W1H 6BQ

Reg: 07198904 · England And Wales · Limited Company

Notified 12/08/2025

N & T Consultancy Ltd

25–50% shares
25–50% votes
Appoint directors

20, Seymour Mews, London, W1H 6BQ

Notified 02/09/2025

Former PSCs

Mr Jiye Chen

Ceased 12/08/2025

CompanyRankvs 27+ SIC 79909 peers
88

Financial strength95th percentile among SIC peers · 24/25
Employees90th percentile among SIC peers · 14/15
LiquidityCurrent ratio 2.23× · 20/20
Longevity15 years trading (max 15) · 15/15
Filing complianceAll filings up to date · 15/15
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How is this score calculated?
Financial strength24/25 pts

Net worth compared to all companies in the same SIC code with published accounts. Top quartile earns the full 25 points.

Employees14/15 pts

Workforce size relative to sector peers from the most recent accounts. A larger team generally signals commercial scale.

Liquidity20/20 pts

Current assets ÷ current liabilities. A ratio above 2× earns full marks; between 1–2× scores partially; below 0.5× scores minimal points.

Longevity15/15 pts

One point per year of operation since incorporation, capped at 15. Older companies have a proven track record.

Filing compliance15/15 pts

Full 15 points when both annual accounts and confirmation statement are filed on time. Points are deducted for each overdue filing.

Maximum score is 100. Deductions apply for insolvency history, outstanding charges, going concern doubt, or disqualified officers.

Key FinancialsYear ending 31/12/2024

Net Worth

£376k

Balance sheet strength

Cash

Cash in the bank

Net Current Assets

£178k

Working capital

Current Assets

£322k

Current Liabilities

£145k

Fixed Assets

£199k

4avg. employees

Balance Sheet

Assets less current liabilities£376k
Prepared with Companies House

EstimatesDerived

YearCurrent RatioImplied Profit
20242.23-£22k
20232.02+£21k
20221.91+£7k
20212.11-£44k
20202.41-£116k
20192.46-£46k
20183.25

Derived from filed accounts. Not audited figures.